The first thing you discover at IBC is that TV isn't dead. It has just morphed into a dizzying array of ultra-confusing solutions … that's right, everyone has the answer.
VR is more than just a line-of-sight experience. It's unique and very satisfying when it's created properly. People can experience new environments and breathtaking activities as well as interesting and entertaining events/shows.
Today, more and more people carry a TV set in their backpack (computer/tablet), in their pocket (smartphone). That's why there's only one TV set in our house. And it isn't even simply a TV set … it's the home hub that serves up M&E content and more.
The neural net, GPU (graphics processor unit)-powered AI technology that is being constantly getting deeply ingrained in the M&E industry has a good chance of delivering what everyone wants - insanely great content surrounded by ads that people want to view and act on.
Normal people don't know - or care - about the difference between a CPU (central processing unit) and a GPU (graphic processing unit). They simply want to use their computers to create and view great content.
Increasingly, viewers are using "non-traditional distribution" for on-demand, catch-up and unique viewing services. CDNs (content delivery networks) like Akamai, Level 3, China Telecom, Deutsche Telecom, SingTel and Limelight have become masters at moving content around for suppliers and consumers.
Today, there are still four networks - four in traditional television and four in cloud television. While traditional fixed day/time is shrinking, industry executives also see it shifting as the shows are still watched, just not when they were scheduled.
The greatest initial growth for AI has been in IT (Information Technology) because we've been gathering data from everything and everyone so fast, people can't figure out what it means, what to do with it.
To monetize their content advertisers have to find a balance in improving the user experience so they would be willing to accept the ads.
Negative feedback doesn't have to stay negative. At times, that can mean fixing the problem, improving customer service or something as simple as rewriting user/installation information.
The challenge is the individual things that are connected are targets for hackers, whackers and cyberthieves. Nothing worse than your thing(s) filled with malware or being held for ransom until you cough up a few hundred Bitcoins and hope there is such a thing as honor among thieves.
So we have projects being carried out in every technology area without a long-term plan as to what the silicon corridors are going to look like in 50 years (2068) or even 2042.
Even though industry analysts are lukewarm on the success of VR (virtual reality), you couldn't tell it as you navigated around many of the booths during CES with HMDs (head-mounted displays) taking you into fantastic immersive worlds and games.
Thanks to the refinement of personal identity tracking and AI-based content management/delivery, channel surfing and buffering will be things your grandparents talk about in 2041.
You see, each smart device has to work and it has to work with all the other devices in the home … all the time.
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