Sears doubles down on the smart home with new Kenmore, Craftsman, and DieHard products
Michael Brown for TechHive: Sears continues to shed its image as a staid, old-school retailer, introducing yet another line of new products for the smart home at an event in New York City on Wednesday. Among the 12 new products: A sensor-laden refrigerator that tracks how many times its doors have opened, a clothes washer that can be started from afar using a smart phone, a garage-door opener that sends alerts when you forget to close it, and a series of tool chests with Bluetooth locks. The company also extended its Kenmore brand to televisions for the first time ever; surprisingly, however, its first generation of Kenmore HD and 4K/UHD sets won’t be connected smart TVs.
“The home is the largest investment an American family is going to make,” Sears’ president of Kenmore, Craftsman, and DieHard brands Tom Park. “Our philosophy around the connected home is that these brands have been trusted for generations. If we can offer connected products that provide convenience and save consumers money, that’s important.” Cont'd...
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