Expanding sales presence in an expanding region

IDK has bolstered its sales network in the Southwest. Effective immediately, Sierra Marketing will serve as a manufacturer's representative for the Texas, Oklahoma, Louisiana and Arkansas.

IDK EXPANDS SOUTHWEST PRESENCE WITH SIERRA MARKETING

Expanding sales presence in an expanding region

Brookfield CT, May 24, 2017--- IDK has bolstered its sales network in the Southwest. Effective immediately, Sierra Marketing will serve as a manufacturer's representative for the Texas, Oklahoma, Louisiana and Arkansas.

The latest member of IDK's expanding global lineup of expert channel partners, Sierra Marketing will work closely with AV systems integrators and consultants to bring the benefits of IDK product portfolio to customers in the growing 4 state southwest region.

Focused on the Pro AV and Integrated Systems Design market, IDK is committed to empowering integrators, consultants and resellers with the products and support they need to ensure success in even the most complex projects including 4K. "Sierra marketing has great relationships with the Pro AV community in the southwest" says Bob Pennington, National Sales Manager for IDK. "We appreciate the consultative approach to sales that the Sierra team provides" he added.

Sierra marketing has an objective to increase sales in the territory representing each manufacturer with the highest degree of integrity, honesty and professionalism. Sierra marketing is committed to establishing and maintaining a strong dealer and distributor network, in the four-state area. Showcasing a line of switching, AV extension and AV over IP products fits well with the established products lines the Sierra Marketing currently represents. "We're excited to add a high-quality manufacturer to our product lineup", says Steve Simmons, President of Sierra Marketing. "The emergence of IP delivery for AV is the future and the IDK solution supports the highest quality available" Simmons added.

Sierra Marketing and IDK will be well represented at upcoming InfoComm show in Orlando, June 14-16, 2017. Known as the showcase trade event for the Pro-AV industry, you can meet with the Sierra marketing and IDK teams at booth 4075.

About IDK:
For more than 27 years, IDK Corporation has been leading the ProAV market in Japan with advanced products and innovative technology, specializing in the education, corporate and digital signage markets, successfully deliver cost effective solutions for class rooms, conference facilities, command and control centers, and for event/staging venues.

Founded in 1989 to manufacture video cables and RGB splitters for professional AV applications, IDK Corporation expanded early into matrix and presentation switchers, earning a reputation for great value by delivering a combination of high performance and flexible functionality at competitive pricing. IDK's impressive record of ProAV innovations includes world's firsts like the first digital presentation switcher to feature a built-in Scan Converter. IDK was an early adopter of HDMI in 2007 and of HDBase-T in 2010.

About Sierra Marketing:
Sierra Marketing is a professional sales organization, representing pro audio, commercial audio, and commercial video manufacturers in the territory of Texas, Oklahoma, Arkansas and Louisiana. Our objective is to increase sales in the territory for the manufacturers we represent and to represent each factory with the highest degree of integrity, honesty and professionalism. We are committed to establishing and maintaining a strong dealer and distributor network, in the four state area.
1750 N Collins Blvd
Suite 200
Richardson, TX 75080
972-521-6234
Email: sales@sierramkting.com
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If you would like more information about this topic, please contact Robert Pennington at 203-204-2445 or email at sales@idkav.com.

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