Hillcrest Labs Selected by TCL to Bring Motion, Gesture and Cursor Control to Android(TM)-Powered Smart TVs
Hillcrest's Freespace(R) MotionEngine(TM) Used in TCL's First Domestic Android-Based Smart TVs and Motion Sensing Remotes
Rockville, MD -- May 23, 2012 -- Hillcrest Labs today announced that TCL
brands, is using Hillcrest's patented Freespace(R) motion software for TCL's
Android(TM)-based Smart TVs, including its flagship V7500 Android 4.03 Smart
TV, and motion sensing remotes. The Smart TV system will be available in
China this month and in other markets later this year. TCL and Hillcrest
have entered into a worldwide license agreement for TCL to use Hillcrest's
Freespace in-air pointing and motion control solution in current and future
TCL Android Smart TVs and motion remotes feature Hillcrest's Freespace
MotionEngine(TM) Smart TV software and Freespace Gesture Recognition Engine,
which enable motion, gesture and cursor control to be used to navigate and
interact with an array of Smart TV content. This includes the TV menus, Web
browser, games, and a wide variety of Android applications. The Freespace
MotionEngine Smart TV software provides precise motion data for mouse-like
point-and-click functionality, and motion gaming applications. The Freespace
Gesture Recognition Engine allows users to perform simple gestures to
accomplish various tasks, which can include virtual controls such as
twisting the remote to adjust volume, as well as alpha-numeric in-air
gestures to change channels, switch applications or function as passwords to
login to individual user accounts.
"As China's market leader in Smart TVs and consumer electronics, we are
proud to work with TCL and contribute to its line of Android-powered Smart
TVs," said Chad Lucien, Senior Vice President of Sales and Marketing at
Hillcrest Labs. "Together, we are providing more compelling options and a
simpler user interface for Smart TV users. Our collaborative efforts are a
concrete example that high-precision, inertial motion technology is the
ideal choice for Smart TV user interface navigation, motion gaming, gesture
control, and more."
"Our flagship TCL V7500 Smart TV and our Android Smart TV product line have
set a new standard for innovation in the Chinese market," said Warren Wang,
General Manager of LCD Business Unit at TCL. "As a world leader in motion
software and products, Hillcrest's Freespace technology and expertise
exceeded our high standards for both quality and innovation. We are proud to
collaborate with Hillcrest to provide revolutionary yet intuitive user
experiences for our Smart TV users."
Advantages of Hillcrest's Freespace MotionEngine Smart TV
Hillcrest's patented MotionEngine software is a fully featured motion
processing software product that can be added to a wide range of devices,
including Smart TVs, Blu-ray and streaming media players, smartphones and
tablets, game controllers, and more. The MotionEngine software interfaces
with an array of MEMS sensors, including accelerometers, gyroscopes and
magnetic sensors, to produce high quality, application-ready motion data for
a variety of use cases. TCL's new Android Smart TVs utilize Hillcrest's
Freespace MotionEngine Smart TV software and Gesture Recognition Engine to
provide the most advanced motion, gesture and cursor control capabilities.
System benefits include:
* Simple Navigation of Smart TV User Interfaces: Advanced motion processing
provided to the TCL Android Smart TV motion remote by Hillcrest's
MotionEngine Smart TV software translates natural hand movements into
precise onscreen actions, replicating computer mouse-like functionality on
the TV. This allows users to easily select icons and control objects placed
anywhere on the screen.
* Relaxed User Experience: TCL Android Smart TV users do not have to point
the remote at the screen to control the cursor, and there are no "line of
sight" requirements. This allows the user to sit, stand, recline, lie down,
or move around the room while maintaining full control of the Smart TV user
* Comfortable Controls: The TCL Android Smart TV can be controlled by small
movements of the wrist and simple button clicks. Hillcrest's patented
features, including orientation/roll compensation and adaptive tremor
removal, create a more comfortable and less fatiguing user experience.
* Motion Gestures for Improved Navigation: High precision motion data from
the MotionEngine software combined with the Freespace Gesture Recognition
Engine enable approximately 50 unique gestures to be used, increasing the
level of interactivity in the TCL Android Smart TV user interface.
The Freespace MotionEngine is the same software embedded in the new line of
Roku 2 streaming media players and LG's Smart TVs. Other companies that have
licensed Hillcrest's technology for use in their products include: Eastman
Kodak, Logitech, SMK Electronics, Sony Computer Entertainment Inc.,
Universal Electronics (UEI), and others. Hillcrest's global intellectual
property portfolio includes more than 60 issued patents, with more than 200
Hillcrest has received numerous awards and recognitions including the
prestigious CES Innovations Honoree Award multiple times, EE Times' ACE
Award, PC World's 100 Best Products and Greatest Tech Designs, Popular
Mechanics' Editors Choice, ECN's Reader's Choice Tech, and many others.
Additional information about Hillcrest's broad portfolio of natural motion
control products is available at: www.hillcrestlabs.com. Follow Hillcrest on
Facebook at www.facebook.com/HillcrestLabs or Twitter at @HillcrestLabs.
About Hillcrest Labs
Hillcrest Laboratories (a.k.a. Hillcrest Labs) is a market leader in
multiplatform motion software and products. The company provides motion
solutions under the Freespace(R) brand for Smart TVs, Blu-ray and streaming
media players, smartphones and tablets, game controllers, and other markets.
For consumers, Hillcrest offers the Kylo(R) browser, a free Web browser for
TV. For additional information, visit www.hillcrestlabs.com.
TCL stands for "The Creative Life," a slogan that represents TCL's
aspirations of building one of China's most innovative and resourceful
enterprises. Founded in 1981, TCL is one of the largest consumer electronics
enterprises in China with a global presence, as a listed company in HK
In 2010, TCL achieved global sales volume of 7.464 million LCD TV sets
globally. TCL has established R&D centers and more than ten R&D branches in
China and U.S.A., and owns 20 manufacturing bases globally, in China,
Poland, Mexico, and Vietnam.
In 2011, the brand value of TCL had exceeded RMB 50.118 billion (USD
7.59billion), rising from 70th with RMB 690 million in 1995 to the No. 1 TV
brand in China today. The elevation of this brand value represents TCL's
transformation into a truly global brand. Please visit us at