Analog Way appoints new EMEA Sales Director

May 2011 - Analog Way, a leading designer and manufacturer of image converters and presentation switchers, is pleased to announce the appointment of John De Cet as new Sales Director for Europe, Middle East and Africa.

Analog Way named John De Cet as new EMEA Sales Director in March 2011. He is taking over Alexander Schöpff's position who was promoted VP of American Operations last March.

Based in Massy in France, where Analog Way's Headquarters are established, John De Cet will oversee management of sales activities over EMEA territories. He will also lead Analog Way's sales teams in the region, including the company's sales offices Analog Way UK, Analog Way Italia and Analog Way Deutschland.
John will report directly to Adrien Corso, Chief Executive Officer at Analog Way.
"I'm thrilled to join Analog Way as Sales Director for Europe, Middle East and Africa, a diversified region showing an exciting potential", explains John De Cet. "Together with my team, we will further increase our presence in the area and strengthen our relationship with customers to provide them innovative products best adapted to their needs."
John owns an extensive working experience in Business to Business sales in the electronic industry, gained on an international scale. Just before joining Analog Way, John worked during 6 years as Sales Director for Panasonic's display division for to the French Pro A/V market. John holds a Master in Microelectronics.

Analog Way - Over 20 years of innovation
Founded in 1989, Analog Way is a leading designer and manufacturer of image converters and presentation switchers with worldwide locations. The company designs a wide range of computer to video scan converters, scalers, seamless switchers and up/down converters. The products provide the most advanced solutions in the Broadcast, AV, Rental & Staging, Church, Corporate and Industrial markets. For further information, visit our website at: www.analogway.com
For further details, please contact Amandine Teyssier at +33 1 64 47 16 03 or send an email to: amandine.teyssier@analogway.com

Featured Product

Universal Robots Add a Sense of Touch in New e-Series Cobots with  Built-in Force/Torque Sensor and Re-Designed User Interface

Universal Robots Add a Sense of Touch in New e-Series Cobots with Built-in Force/Torque Sensor and Re-Designed User Interface

With the new e-Series cobot line, Universal Robots raises the bar for cobots, adding unique new features while significantly strengthening the four core principles defining collaborative robots: fast set-up, easy programming, flexible deployment, and safe operation. With a new built-in, tool-centric Force/Torque sensor the e-Series is ready to take on applications requiring force control right out of the box. A repeatability of 30 micron means the new cobots are suitable for very precise finishing, assembly and electronics tasks. A re-designed user interface decreases cognitive load and expedites program development, while a new externally accessible, 500Hz system bus enables more complex motion control algorithms or profiles.