Pro Audio Technology Broadens Presence In CI Market With Affordable Options For Distributed Audio And Media Rooms

Pro Audio Technology Broadens Presence In CI Market With Affordable Options For Distributed Audio And Media Rooms

Huntington Beach, CA (January 28, 2011) - Building on the success of its initial high -output in -wall loudspeakers, Pro Audio Technology (PRO) has expanded its offering of designer -friendly products to include new in -wall, in -ceiling and subwoofer models. Featuring professional components and DSP optimization, the new models bring PRO's unique high -output performance to a lower price point than previously available.


The SCRS -5iw in -wall loudspeaker joins a ¾ -inch compression driver to a PRO -designed elliptical horn for broad dispersion of high frequency energy. Its 5 -inch woofer employs a powerful ferrite magnet with an oversized voice -coil, resulting in a high -sensitivity design capable of output levels of 110dB and a dynamic range typically associated with larger floor standing loudspeakers. Measuring only 3 7/8 -inch deep, the SCRS -5iw installs easily in a standard 2 x 4 stud bay.

The SCRS -25iw ceiling loudspeaker integrates the drivers of the SCRS -5iw in a dual woofer configuration providing greater sensitivity and higher maximum output level of approximately 115dB. Functionality is enhanced by an angled baffle design - ideal for applications where directing sound toward a specific listening position is desirable. The all -metal construction provides robust build -quality commensurate with the product's bulletproof performance and includes a back -box that easily fits between 12 -inch on -center joists.

To compliment their full -range speakers, PRO is introducing two new subwoofers. The LFC -12im features a highly specialized 12 -inch woofer in a shallow enclosure engineered for easy retrofit installation in a traditional 2 x 4 stud bay. A powerful neodymium motor and huge 5 -inch voice -coil deliver deep, tuneful bass at output levels belying the LFC -12im's unobtrusive size (115dB max output). For more demanding applications, PRO's new LFC -14sm high -impact floor -standing subwoofer employs a proprietary long throw 15 -inch driver housed in a compact enclosure. A black textured paint finish is standard. Wood veneer is available at an up -charge.
Each product is engineered for simple retrofit installation, requiring only minutes to install and all in -wall and in -ceiling models come with a bezel -less, paintable metal grille. Like other PRO products, the new loudspeaker models are designed for bi -amp operation using the company's DSP -driven digital amplifier technology to maximize performance. Passive (single amp) operation will also be available.

Pricing is available through authorized PRO dealers.

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ABOUT Pro Audio Technology
PRO was founded upon a simple principle: Combine preeminent engineering technology from consumer and professional audio fields to produce the most accurate, robust and aurally -exciting audio products available for installed residential systems. Pro Audio Technology, formerly known as PHC (Professional Home Cinema) was renamed in 2010.

For further information please visit www.proaudiotechnology.com.

Pro Audio Technology / PHC
Company Contact:
Larry Reagan,
Vice President / Sales & Marketing
800 -272 -6085 / Ext. 1 • email: larry@professionalhomecinema.com

Media Contact:
Roberta Lewis, Roberta Lewis & Assoc. Public Relations
713 -665 -8758 • email: rlewis@robertalewis.com

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PureLink - HCE III TX/RX: 4K HDR over HDBaseT Extension System w/ Control and Bi-Directional PoE

PureLink - HCE III TX/RX: 4K HDR over HDBaseT Extension System w/ Control and Bi-Directional PoE

The HCE III Tx/Rx HDBaseT™ extension system offers full HDMI 2.0 compliance supporting HDR (High Dynamic Range) and 4K@60Hz with 4:4:4 chroma sampling. Featuring PureLink's proprietary Prcis codec, a light compression technology, the HCE III can transport Ultra HD/4K, multi-channel audio, and High Dynamic Range (10 bits support) content over a single CATx cable. The HCE III provides HDMI extension up to 130 feet (40 meters) at Ultra HD/4K and up to 230 ft. (70 meters) at 1080p over category cable with embedded multi-channel audio, CEC pass-through, bi-directional RS-232 and IR control, and PoE - all with zero loss and zero noise. The HCE III Tx/Rx also supports Dolby TrueHD, Dolby Digital Plus and DTS-HD Master Audio plus LCPM (up to 192 kHz). Additionally, the low profile "slim box" enclosure design make the HCE III ideal for limited space installation environments, such as behind flat panel displays and video walls.