FIREFOLD ANNOUNCES NEW CUSTOMER SERVICE PLATFORM VIA TWITTER

Customers Now Have Additional Real-Time Access to Customer Service Representatives

Concord, NC - May 19, 2010 - FireFold, home theater and networking solutions provider, announces the availability of customer service interaction via Twitter. Customer service representatives will now monitor and reply to inquiries submitted directly through the social networking platform.


FireFold was already making use of Twitter to inform followers of sales and new products. This new amenity will allow customers to utilize a convenient form of direct contact with FireFold associates. As followers post questions or comments, potential and existing customers will be able to monitor the live discussion and apply the information to their own individual circumstances. They will also have the ability to direct message representatives if they desire a greater degree of privacy.

The widespread use of Twitter led the company to believe it would be an excellent venue for building community and dispersing information to customers. Many fans already use Twitter on a daily basis, so having convenient access to FireFold associates will only enhance their shopping experience. Customers can add the company to their Twitter following at http://www.twitter.com/FireFold.

FireFold is a leader in the cable and accessories industry, providing inventive and cost -effective solutions for home theater and IT installation. Established in 2005, FireFold serves the Charlotte -Metro area with professional installation teams. The FireFold product array is distributed worldwide via the e -commerce division at www.FireFold.com.

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