Parks Associates Reports Home Networking Households Will Exceed 160 Million in 2008
Dallas, Texas April 15, 2008 - Home networking penetration worldwide will grow nearly 50% from 2006 to 2008, according to a new Parks Associates white paper Europe: Home Network Update.
This paper finds that households with data networking solutions for broadband and file sharing, totaling 114 million at the end of 2006, will reach close to 170 million by the end of 2008, prompted in large part by service provider -led deployments of residential gateway solutions, particularly in Europe. Amid aggressive competition, European broadband providers will have deployed residential gateways to more than 16 million households by the end of 2008, up from 11 million at year -end 2007.
"The dual challenge and opportunity for European broadband and bundled services providers are to attract new customers through differentiation of services and retain their existing customers," said Kurt Scherf, vice president and principal analyst, Parks Associates. "Home networking solutions, including residential gateways, allow service providers to more easily provision triple -play and value -added services and manage customer support costs."
Scherf said that European broadband and triple -play providers are leaders in deploying home networking solutions that provide basic broadband -sharing features and offer enhancements such as fixed -line -to -mobile -phone telephone service convergence, multimedia streaming, and cost savings during telco/IPTV services installation.
Europe: Home Networking Update highlights home networking deployments in Europe, a key topic for two upcoming conferences, CONNECTIONS™ Europe Summit, May 19, 2008, in Nice, France, and CONNECTIONS™: The Digital Living Conference and Showcase, June 24 -26, 2008, in Santa Clara, Calif. This paper is available as a free download from the Parks Associates' Web site at http://www.parksassociates.com/tvservices, plus information on both events.
About Parks Associates
Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services.
Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start -ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions. The company's expertise includes new media, digital entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, consumer electronics, and home control systems and security.
Each year, Parks Associates co -hosts executive thought leadership conferences CONNECTIONS™ and CONNECTIONS™ Europe in partnership with the Consumer Electronics Association (CEA®). In addition, Parks Associates produces the online publication Industry Insights in conjunction with the CONNECTIONS™ Conference series.
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