Projection Summit at InfoComm 04 to Feature Numerous Industry Experts

Final Agenda and Speakers Announced

FAIRFAX, VA, May 3, 2004 - - The detailed agenda for the Projection Summit is now available for review online, and it features a broad range of industry leaders and experts. The conference program has both a market and technology track, each with six sessions, as well as keynote speakers and an analyst forecast debate. The agenda for Projection Summit 04 can be reviewed at Projection Summit 2004 Conference.

Projection Summit 2004 will be held at the Georgia World Congress Center, Atlanta during InfoComm Week, which begins Saturday June 5 and runs through Friday June 11. Insight Media and McLaughlin Consulting Group have partnered with International Communications Industries Association, Inc.® (ICIA®) to organize the third annual Projection Summit, which runs Monday and Tuesday, June 7 to 8, at InfoComm 04.

The Summit is organized into two tracks of sessions: Technology/Supply Chain and Market/Channel. The Market/Channel track is set up to complement ICIA's expanded range of partner conferences. Specific sessions at the summit will focus on opportunities in education, networked advertising and AV/IT convergence in enterprises. Highlights of the market sessions are:

Digital signage and electronic advertising: Panelists from AV Magazine, Clarity Visual Systems,, ActiveLight and Omnivex will present case studies and success stories that illustrate approaches for taking advantage of opportunities in this rapidly expanding market.

IT and AV convergence: Is convergence an opportunity or threat for AV dealers? Panel participants include HP and Dell as well as a pro -AV channel professional from Thomas Gregor Associates. Tony Bicknell from Decision Tree Consulting will share results of its market research in this segment.

Education market: Candace Petersen of InFocus® will moderate as well as participate in a panel with a broad range of market and system interests that includes both an AV specialist from a K -12 school as well as an education market specialist from Professional Media Group that tracks the industry.

Crossover projectors and channel change: A follow -on session from last year's discussion will look at what has really happened since the introduction of low -priced projectors in both IT and CE channels. Representatives from projector makers and the pro -AV channel will debate the impact that hot -selling projectors have had and try to understand how this is affecting the channels of distribution and business models.

Marketing view of big -screen technologies: We have all heard the technologists debate whose big -screen is better: plasma, LCD, projection? But what is the view in the pro -AV channel? What are we seeing in the consumer world? Major branders and channel players will update us on what's happening and share their views of the future.
Hot vertical markets: Market analysts from TFCinfo, iSuppli, QuixelResearch, TSR and ICIA will share their latest market research results on hot vertical markets and important market trends.

The Technology/Supply Chain track for the Summit will build on the strong foundation of the two previous conferences. The technology sessions focus on the latest improvements and breakthroughs in microdisplays, lamps, electronics and optics. The supply chain segments look at continuing developments in contract manufacturing and the shift toward investment in China. Sessions include:

Illumination: Standardization, costs and lifetimes continue to be the issues here. Lamp makers, including Philips, will provide updates and forecasts. Texas Instruments will present their views on standardization.
Electronics: Increasingly, the improvements in media processors are shifting the balance between LCDs, plasma and projection. Chipmakers Pixelworks™, Analog Devices, Gennum and Silicon Optix will discuss how electronics are shaping big -screen display performance and pricing.

New technologies: A range of leading -edge technologies will be presented and reviewed. Topics include multiprimary color systems, LED illumination and more.
LCoS™ moment of truth: After more than a decade of development, is LCoS ready? Is RPTV the golden opportunity? Leading microdisplay and core optics developers, Intel®, Brillian, OCLI and 3M, are invited to present their views on why the time is now.

Component supply chain review: The major incumbent microdisplay and optics suppliers will discuss their product road maps and supply -chain strategies. EPSON® and TI will discuss their plans for continuing to support the explosive growth of the enterprise market while simultaneously promoting the growth of RPTV.

Integrator supply chain review: All the pieces are in place to enable any company to procure and brand its own projector. Strategists from Christie, Toshiba and BOSE® will discuss the implications.

The keynote speakers will offer an interesting difference in perspectives. Despite both hailing from the Portland, Ore. area, they come to the Summit from different paths. Allen Alley was a front -projection pioneer at InFocus who later founded Pixelworks and has been its only CEO ever since. Kyle Ransom, current COO of InFocus, is a recent arrival to the projection industry after a successful IT career at Compaq and HP. It will be interesting to hear how these two evaluate the current state and future prospects of the projection industry.

And to cap it all off, there is the annual big -screen analyst debate. Back for the third year, the final joint session of Tuesday will bring together the top big -screen market analysts to present and defend their forecasts for big -screen professional and consumer markets. Contributors include Decision Tree Consulting, iSuppli/Stanford Resources, DisplaySearch, IDC and Techno Systems Research. The audience is encouraged to question the experts and join in the debate. Chris Chinnock, President of Insight Media, calls the event, "the annual food fight. It always seems to enliven the conference, and regardless of your favorite technology, you are likely to find at least one forecaster to agree with you."

Conference Sponsors include Intel, Texas Instruments, InFocus, SCRAM Technologies and Pixelworks. Returning event sponsors include Carl Zeiss®, Analog Devices and 3M Optical Systems Division. Media sponsors include Cleverdis, AV Magazine, Presentations Magazine, Pro AV Magazine, System Contractor News, ProjectorCentral, Sound & Video Contractor Magazine and Video Systems magazine.

Discounted registration ($1,095) is open through ICIA at

For information about exhibition or PS04 sponsorship, please contact Annmarie Gabisch, at 203.831.8464 or e -mail

About McLaughlin Consulting Group (MCG)

McLaughlin Consulting Group (MCG), a team of experienced professionals, provides a range of consulting services relating to electronic displays, advanced electro -optical technologies, materials science and nanotechnology. McLaughlin Consulting Group offers market and product studies in select markets, assists startups in writing business plans and raising funds, conducts technology searches and business assessments for investors, and undertakes a wide range of support for deal -making and technology licensing.

About Insight Media

Insight Media is a full -service market research company specializing in microdisplay -based products in the projection and near -to -eye segments. It tracks the full supply chain, finished products and distribution of these microdisplay -based products through its various newsletters, technology reports, forecasts, conferences and custom consulting activities. With headquarters in Norwalk, Conn., Insight Media has a core of eight analysts and associates to cover the microdisplay industry in a comprehensive manner.

About ICIA
The International Communications Industries Association, Inc. (ICIA) is the premier trade association for the professional audiovisual communications industry. ICIA is the founder of InfoComm, the conference and trade exposition for audiovisual communications professionals who come to learn about the latest technologies and available services as well as new and alternative applications. As a key industry event, InfoComm is the educational and interactive marketplace for manufacturers, distributors, dealers, systems integrators, rental and staging companies, independent representatives, independent design consultants, architects, facilities managers, engineers, presentations designers and end users, including AV and IT professionals, sales and marketing staff, meeting planners and purchasers. InfoComm attracts a broad spectrum of market sectors, including business, government, military, education, religion, health care, entertainment and conventions. More information is available at

ICIA is the industry leader in education and certification for AV professionals. The industry standard for professional expertise is ICIA's certified technology specialist (CTS) designation. Companies that achieve a minimum level of certified staff members are eligible to become certified through the Certified AudioVisual Solutions Provider (CAVSP) program. These companies participate in ICIA's industry awareness campaign, AVolution (see, which promotes the professionalism of the AV industry. ICIA also offers information services including Market Intelligence, news, and InfoComm iQ, an online database of over 80,000 AV products.

Visit for news and information gathered from industry sources and publications. Contact ICIA at 800/659 -7469 or 703/273 -7200 for more information.

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