* Study conducted by Market Perspectives Inc., an independent market research company in Framingham, Massachusetts.
* Fielded on-site at the Las Vegas Convention Center from November 15th — November 17th, 1999.
* Surveys were self-administered using a PenTouch interactive survey.
* Findings represent final results from 387 Respondents.
Reasons for Visiting the Digital Home Networking Hotspot
Why did you visit the Home Networking Hot Spot?
68% Learn about home networking products and technologies
43% To stay current in home networking products, technologies or issues
38% Identify home networking product/solutions vendors for future product consideration
19% Attend home networking product demonstration
18% Visit a specific company
Interest in Home Networking
Somfy Automated Shading Solutions
Do you currently have a home network?
No,but plan to install
No, and no plans to install
No, unsure of plans
How would you describe your interest in home networking?
For use in own household
As service provider
As Commnications Carrier
Interest in Home Networking Categories
Please rate your interest in the following home networking categories?
Data Networking 90%
Home Control and Automation 78%
Telephone Communications 77%
Interest in Data Networking
Please rate your interest in the following data networking categories?
Comp. Enhanced Telephony
Display PC info. on TV
Interest in Home Control and Automation
Please rate your interest in the following home control and automation categories?
Window Blinds, Drapery
Pet Care/Auto. Feeders
Interest in Entertainment Applications
Please rate your interest in the following entertainment categories?
Interest in Telephone Communications
Please rate your interest in the following telephone communications?
Telephone Answering Device
Screen Phones/ Smart Cordless Phones
Computer Enhanced Telephony
Display Caller ID on TV
Role of the Service Provider in Home Networking
The role of the service provider in home networking is/will be:
High-Speed Access in American Households
In your opinion, when do you think 50% of North American households will have high-speed Internet access?
53% believe high speed Internet access will become prevalent by 2003
Beyond 2005 19%
Forecast for the Networked Home
How likely is it that the “networked home” will become prevalent in the next five years?
81% believe the â€œnetworked home” is likely to be prevalent within five years
Internet Access for Personal Home Use
What is your CURRENT Internet access media for your personal home use? What is your PREFERRED Internet access media for your personal home use?
Prefer to Use
Sales and Distribution Channels For Home Networking
Please rank the top TWO sales & distribution channels for home networking
Internet Shopping 62%
Retail Store 58%
Catalog Shopping 22%
Service Provider 18%
Consultant or Systems Integrator 13%
Vendor Direct Sales Rep 10%
TV Shopping 7%
In-Home Sales 5%
Attendee Satisfaction With The COMDEX Digital Home Networking Hot Spot
Please indicate your overall satisfaction with the COMDEX Home Networking Hot Spot?
Somewhat dissatisfied/ not at all satisfied
Attendee & Company Profile
What industry does your organization represent? How many employees work in your company? What is your job function? What is your level of job responsibility? What is your best estimate of your organization’s total annual IT budget for the next year?
INDUSTRY COMPANY SIZE
IT 25% Work Location Entire Organization
Non-IT 55% Large (1,000+) 24% 41%
Reseller/Channel 20% Medium (100-999) 29% 20%
Small (1-99) 47% 39%
Average Company Size 4,800 14,700
JOB FUNCTION JOB RESPONSIBILITY
IT 58% Executive 41%
Line of Business 35% Manager 37%
Developer 7% Staff 22%
COMPANY IT BUDGET
$500,000 + 55%
$100,000 – $500,000 20%
Up to $100,000 25%
Average Budget $27 million