Tradeshow Whys: Marketing is Marketing, Tradeshows are… Something Else

By starting with a comprehensive event marketing plan, a trade show will no longer be viewed as an expense. It will be an investment.

Another Year, Another Great CES Coming!

There are twenty Marketplaces at the show, covering all aspects of our lives. If a product or service makes our lives more fun, more comfortable or safer, it can be found at CES.

HomeToys.com - Special Tradeshow Coverage of CES 2016.

CES 2016 will be held from January 6th - 9th in Las Vegas, Nevada . This HomeToys.com Special Tradeshow report aims to bring you news, articles and products from this years event.

Virtually: Tellywood Focuses on Immersive Content

SMPTE (Society of Motion Picture and Television Engineers) 2015 Symposium attendees are eternally optimistic that tomorrow's releases will be richer, better and there will be more

Dog Whistles & Kool Aid: Avoiding Business & Technology Mistakes

In 2015, two dog whistles have caused the distractible to cock their heads and scurry to conform. One is the Google Chromebox, and the other is the technology known variously as Beacons/iBeacons/BLE. Let's have a look at each.

How To Elevate Speaker Performance Without Buying New Speakers

Hopefully these tips will help inject new life into your speakers and overall listening experience.

CEDIA 2015 Comes to a Close

Attendance rose 16% to over 18,000, including a 33% rise for attendees, who visited for the first time. The show had a 6% rise in exhibitor participation. Of the 510 companies, 124 made their debut at CEDIA this year.

How Far Should You Sit From Your TV?

We used research from the top video specialists (sources below) and put this together taking into account the variety of screen resolutions that exist.

3D Printing and Acoustics: Rapid Prototyping of Sound Diffusers

By being able to design diffusers in 3D and print them, we streamline the prototyping process tremendously. We can do virtual simulations with the 3D models to get a sense of the effectiveness, and we can make aesthetic or functional changes before it's printed.

Content Isn't Free: Ad Blockers Are Just a Symptom of Bad Marketing

The Interactive Advertising Bureau (IAB) likes to point out that without economic support, indie publishers and local outlets will cease to exist and you'll be left with the power engines of commerce - Google, Amazon, Facebook and others - because they'll use the old switch/carrot routine to get folks back into the fold.

New Flight: Despite Hurdles, Drones Are Taking Off

The MPAA (Motion Picture Association of America) spent more than $4M over the past two years lobbying to make it easier for filmmakers to use small drones for film-making.

Kickstarter Projects October 2015

BRiK DIY Wireless Speaker System / Thinking Cleaner, Wifi for iRobot Roomba / Angee. The First Truly Autonomous Home Security System

The LEOPARD Project

An ideal loudspeaker would reproduce sound which a listener would find indistinguishable from that coming directly from a sound source.

HomeToys.com - Tradeshow Report for CEDIA EXPO 2015

CEDA EXPO 2015 is held from October 14th - 17th in Dallas, Texas . This HomeToys.com Tradeshow report aims to bring you some of the new products introduced at this years event.

Installer Tips: Understanding Wireless AP Placement

Educate yourself on how Wi-Fi works, make sure your site surveys are thorough, use tools and testing to help you design, and ask your vendor for help. Do all of these things, and you'll be much more likely to install great Wi-Fi networks for satisfied, happy customers.

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Audio & Video - Featured Product

PureLink - HCE III TX/RX: 4K HDR over HDBaseT Extension System w/ Control and Bi-Directional PoE

PureLink - HCE III TX/RX: 4K HDR over HDBaseT Extension System w/ Control and Bi-Directional PoE

The HCE III Tx/Rx HDBaseT™ extension system offers full HDMI 2.0 compliance supporting HDR (High Dynamic Range) and 4K@60Hz with 4:4:4 chroma sampling. Featuring PureLink's proprietary Prcis codec, a light compression technology, the HCE III can transport Ultra HD/4K, multi-channel audio, and High Dynamic Range (10 bits support) content over a single CATx cable. The HCE III provides HDMI extension up to 130 feet (40 meters) at Ultra HD/4K and up to 230 ft. (70 meters) at 1080p over category cable with embedded multi-channel audio, CEC pass-through, bi-directional RS-232 and IR control, and PoE - all with zero loss and zero noise. The HCE III Tx/Rx also supports Dolby TrueHD, Dolby Digital Plus and DTS-HD Master Audio plus LCPM (up to 192 kHz). Additionally, the low profile "slim box" enclosure design make the HCE III ideal for limited space installation environments, such as behind flat panel displays and video walls.