NAB is the second most popular event for us to attend because we like to see how prehistoric our years in TV were compared to today and it's like light years. This year we're way beyond pushing stuff to the tube. The content people are sending stuff to everything. We know that's not a brilliant observation but what literally blows us away is how the industry is now able to do it so precisely to your mobile device, in the right format, even at the right time and BAM!!! with the right ads around it that are of most interest to you. It is so elegant. Oh sure they're not exactly certain what your threshold of pain will be for the volume of ads but they're working on that.
Outside, digital displays are in an uncontrolled, harsh environment that is constantlychanging, meaning anything can happen to them. To successfully deploy digital displays in outdoor environments, many factors must be considered.
Markit is a leading global financial information services company with 16 offices around the world. A decision was made to relocate the Markit UK Headquarters and in 2010 they sourced new premises in Ropemaker Street, London. Commercial fit-out specialists, Overbury, were appointed to refurbish the 4th and 5th office floors of Ropemaker Place, who then charged Smartcomm with the task of installing new Audio Visual systems throughout.
Lucky Strike Lanes and Lounges introduced the upscale boutique bowling experience six years ago, and have now added BrightSign media players to deliver high-quality video artwork complementing their trademark cocktails, private lanes and sophisticated menu. BrightSign Network Management enables art displays and promotional messages to be coordinated, from California to New York.
"Showrooming," the practice of researching products in a brick-and-mortar store and then buying them somewhere else, is getting a lot of attention lately. Not that it's anything new. Budget-conscious consumers have always been inclined to defect when presented with a better deal
Station Entrance Emergency Information Panels (SEEIP) project was initiated to bring messaging to passengers before they purchase tickets; LCD panels located at station entrances inform passengers of any problems that could delay travel time.
Building a Wi-Fi network that delivers uninterrupted coverage to mobile or "roaming" devices can be a significant challenge-especially as coverage requirements increase. This challenge becomes considerably more manageable when the issue and the deployment alternatives are well understood
All too often, the contractors leave and there's a "room" in the basement for the home theater. The drywall's, up; the floors are down; then you get stuck. All too often, this is the (too late) point the home theater designer gets the call. See how it should be done.
This is Mark's second article in a series at AVSystemsMag about the Digital Signage process - a look at display technologies.
Many manufacturers are now producing Smart Appliances. Are they useful, or just gimmicks?
A manufacturing company was in search of a method for displaying shift assignment information (on multiple screens) for up to 300 temporary workers a day across 49 resources. After a rapid evaluation of several products, Noventri was chosen as the solution and it blew away many much more expensive solutions.
Cars are getting smarter by the year. Are we at the point where we're now driving computers?
Interview with Brightsign's Jeff Hastings about their new HD media players
Reflect Systems helped Verizon and GameStop to deploy retail digital signage solutions
A successful project whose goal was to entertain passers by of the elevated walkway and increase sales of retailers in mall, as well as promote local, regional and national businesses.
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