Consumers want a Smart Home Butler that provides services - not a bunch of connected things

There is a better way to market the Smart Home and Consumer Internet of Things.

70% of Smart Home developers are hobbyists

By Stijn Schuermans for Vision Mobile:  While today’s Smart Home developers are plentiful, the vast majority of them are not pushing to develop the market.

Out of all Smart Home developers, 70% are involved in the Internet of Things as a hobby or a side project. Only 30% are doing IoT in a professional capacity. When we look at the goals and motivations of Smart Home developers, this picture becomes even clearer. More than a third of Smart Home developers (36%) are Hobbyists, primarily interested in building solutions for themselves. Another third (32%) are Explorers who are learning the ins and outs of IoT.

For Hobbyists in particular, Smart Home is an attractive choice: 57% of Hobbyists choose Smart Home, versus only 37% of non-Hobbyist IoT developers, a 20 percentage point (pp) difference. On the other hand, professional Guns for Hire working on commission (-10 pp), Gold Seekers hoping to strike VC money (-11 pp), Optimizers aiming for efficiency gains (-18pp) and Data Brokers selling repackaged data (-18 pp) seem to shun the Smart Home.

In short, 7 in 10 developers, significantly more than in other IoT verticals, are building solutions for their own benefit first, not yours or mine.  Cont'd...

Global IoT Security Market Industry Trends and Analysis, 2015 - 2021

Emergence of smart city concept is expected to offer sound opportunity for the market growth in the coming years. The governments in the developed economies have already taken steps to develop smart cities by deploying Wi-Fi hotspots at multiple locations within a city.

Bruce Lancaster, Logitech to Keynote at the Internet of Things Summit "Big Data & The Rise of the Interconnected World"

Innovation Enterprise announced today that Vice President, New Ventures, Logitech Bruce Lancaster will be a Keynote speaker at the "Internet of Things Summit" in Boston on Sept 9-10, 2015. This year's agenda will address topics including Big Data, wearable technology, automation, the connected city and applications of data collection.

IoT Evolution Expo Concludes With Thousands of Attendees from the Entire Ecosystem

Leading Internet of Things Event Wraps Informative Programming that Explored Edge/Fog Computing, Smart Buildings, Connected Transportation and Developers Industries

Logic Supply Launches Internet of Things Gateway With Candi Controls IoT Server.

IoT-enabled industrial gateway easily enables smart buildings & industrial applications.

Parks Associates: U.S. SMBs spend on average less than $150 per month for IT services

New research report examines SMB familiarity with and interest in new IT and support services

2015 Ultra Broadband Forum Debuting in September to Embrace a Gigaband World

Two full days of keynotes, panels and sessions in Madrid, focusing on business innovation and network re-architecture in the Gigaband era

Redpine Signals Launches WyzBee " World's First Comprehensive IoT Platform for Device Makers

Easy-to-Use, all-inclusive hardware and software toolkit provides everything from device creation to application development to cloud deployment

PlumChoice Further Demonstrates Commitment to the Internet of Things by Joining the Z-Wave Alliance

Specialized Technical Services Company Joins the Alliance and Ensures that IoT Product & Solution Providers Can Enable Their Customers to Realize Convenience, Control and Simplicity from IoT Innovations

CES 2016 - Internet of Things, connected entertainment, and smart home a key focus at CONNECTIONS™ Summit at CES 2016

Parks Associates Announces Topics and Call for Papers for 10th-annual executive event

PlumChoice and Zonoff to Present "The New Cardinal Rules of IoT Adoption"

Four Practical Practices That Underpin Success of Connected Home Products & Solutions," on Wednesday, August 12 at 2 p.m. ET.

Icon Labs Releases Security Management System

Icon Labs' Floodgate Security Manager provides security management for Internet of Things (IoT), Industrial Control, Medical, Smart Grid and DoD Devices. ---- New Security Management System provides security management that scales to IoT edge devices, including mobile, wireless, battery powered and mesh-based IoT sensors.

Indiegogo - CURB Extends Indiegogo Campaign, with Significant Early-Adopter Savings on Pre-orders

Holistic Home Energy Intelligence Solution Receives "Works with SmartThings" Certification

Thread Wireless Networking Protocol Now Available

The Nest-led Thread Group expects the first Thread-certified home-automation products to be available to consumers late this year now that the organization has released the Thread specification. The new IP-based wireless networking protocol designed for low-power connected products in the home. Starting today, product developers who are members of the Thread Group can access Thread technical specifications and documentation to build Thread-compliant products. 
"Thread was designed to be the foundation of the Internet of Things in the home by allowing developers and consumers to easily and securely connect hundreds of devices within a low-power, wireless mesh network," said Chris Boross, president, Thread Group. "In the nine months since opening membership, more than 160 companies have joined the Thread Group, and now the group is launching the Thread technical specification, which has now completed extensive interoperability testing. Today's announcement means that Thread products are on the way and will be in customers' hands very shortly. I'm excited to see what kinds of products and experiences Thread developers will build." 

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