The consumer wants to view his/her stuff in the highest quality possible, which means 4K HDR (High Dynamic Range). A growing number also hunger for 360 immersive video.
All of the major studios - Fox, Turner, Disney, ILM, and others are figuring out how to tell narrative stories like Martian VR, Star Wars VR, Jungle Book VR and Jurassic World: Apatosaurus while wrapping the content in a secure envelope.
All those connected objects will yield data on how machines and people interact with them. The fact that they can't manage the data they are already accumulating doesn't bother them because more is always better.
It is estimated that there are roughly 1.8 billion Millennials on the globe today; and while you may look down on them right now, by 2025 they'll comprise 75 percent of the workforce.
Yes, despite sucking up batteries and data plans, all that Rio Olympics stuff you streamed to your TV, computer, tablet and smartphone wasn't really VR.
Security shouldn't be just a checkmark before an app is released, it should be the starting point for developers.
Whether your executive has been asked to make a one-hour keynote or be part of a five-person panel session, here's a dirty little secret … smart speakers don't try to fill the allotted time!
Unfortunately, there is a critical shortage of marketers who are competent and confident enough to share.
If an outlet gives me content free or subsidized, I'll watch/scan your ad because it's the price I pay for the free information, education and entertainment.
Media writers, reporters - on air, in print, online - know they have less than five seconds to attract the viewer's/ reader's attention.
The challenge is how fast and flawlessly content is streamed to your big set or device.
The challenge for management is to become comfortable with being uncomfortable handling the speed, ambiguity and scary portions of the business rollercoaster.
The leaps in creativity and innovation come from the shortfalls, failures you seldom hear about. As long as each failure produces a positive side effect, you know the company and the team are moving in the right direction.
Technology is changing at an unbelievable rate but that also means the consumer also is more in control and companies/brands have to deliver throughout the lifecycle to ensure the brand/product delivers on its promise, its commitment.
While a recent Intel study found that the young generation is extremely tech-savvy, they are also concerned that technology makes people less human.
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