By: Joseph Palenchar for Twice: Sales growth is slowing in wireless multiroom audio even as more companies enter a market whose top brand – Sonos — enjoys almost a 90 percent dollar share of the market at the retail level.
So you’d think the market would be in the midst of a shakeout, shrinking margins, and a downward spiral in average selling prices. But you’d be wrong, at least for now.
Some audio suppliers see ASPs and retail-level margins holding steady or rising as high-performance audio brands begin to play in a market established by Sonos 10 years ago. And they aren’t too worried yet about slowing growth because the household penetration rate is still very low. Only 2 percent, or 3 million, of the country’s 116 million households have wireless multiroom-audio speakers, according to estimates from Yamaha, which entered the market in August. Cont'd...
PlanterSpeakers by Madison Fielding to bring its new "Piermont," the Latest in High Fidelity Outdoor Sound, to Capital Audiofest
Yamaha Unveils the CX-A5100: Flagship AVENTAGE Preamp Delivers 3D Surround Sound, Wi-Fi, Bluetooth and MusicCast
Records 16 to 30 of 143