With 7 mini houses, the first Sonos store lets you hear as you would at home

Keith Nelson Jr. for DigitalTrends:  Home is where the heart is and the heart of Sonos’ new 4,200-square-foot retail store is a recreation of the home experience. Located in New York City’s trendy SoHo neighborhood, multiroom audio pioneer’s first ever retail store was built following one core acoustic principle: 50/50. “We wanted a 50/50 environment. 50 percent diffusion and absorption, 50 percent reflective,” said  Whitney Walker, general manager of Sonos Stores, during a tour of the store, referring to the different manners in which sound interacts with the store’s surrounding environment.

The result is a retail store that never feels as if it is trying to sell you anything other than a good listening experience. The highlights of the store are the seven listening rooms, each designed to “recreate that experience of going to somebody’s home” and hearing new music, according to Siegel. Cont'd...

Comments (0)

This post does not have any comments. Be the first to leave a comment below.


Post A Comment

You must be logged in before you can post a comment. Login now.

Featured Product

Octava -4K UHD Video Over LAN Matrix Switch. Video Wall Processor

Octava -4K UHD Video Over LAN Matrix Switch. Video Wall Processor

The Octava PRO DSX is a simple to use, powerful video distribution solution designed to deliver HD video including 4k UHD from multiple sources to multiple displays. The PRO DSX also functions as a Video Wall processor to create n x m video walls. The PRO DSX delivers HD video over standard CATx LAN cables allowing for simple integration in virtually any infrastructure. The PRO DSX was specifically designed for ease of use for residential installations and engineered for scalability to accommodate large video distribution systems such as education, corporate , and hospitality applications. Easy to configure and customize for your video system - Build virtually any size video matrix switch system. The Pro DSX is a scalable platform enabling easy system growth. Simply add PRO DSX TX for each video sources required and a PRO DSX-RX per display. Video Wall Support- The PRO DSX features a built-in video wall processor that enables you to create custom video walls.