Wireless Multiroom Audio: Room For More?

By: Joseph Palenchar for Twice:  Sales growth is slowing in wireless multiroom audio even as more companies enter a market whose top brand – Sonos — enjoys almost a 90 percent dollar share of the market at the retail level.

So you’d think the market would be in the midst of a shakeout, shrinking margins, and a downward spiral in average selling prices. But you’d be wrong, at least for now.

Some audio suppliers see ASPs and retail-level margins holding steady or rising as high-performance audio brands begin to play in a market established by Sonos 10 years ago. And they aren’t too worried yet about slowing growth because the household penetration rate is still very low. Only 2 percent, or 3 million, of the country’s 116 million households have wireless multiroom-audio speakers, according to estimates from Yamaha, which entered the market in August.  Cont'd...

Comments (0)

This post does not have any comments. Be the first to leave a comment below.


Post A Comment

You must be logged in before you can post a comment. Login now.

Featured Product

D-Tools System Integrator 2015 (SI 2015)

D-Tools System Integrator 2015 (SI 2015)

D-Tools System Integrator 2015 (SI 2015) is a complete estimation, design, and project management software solution. From large commercial integrators to smaller companies, SI 2015 helps increase revenues while reducing time and costs associated with the integration of low-voltage systems. SI 2015's data-driven workflow links equipment lists to project documentation - including estimates, and drawings (via Visio or AutoCAD), and enables the creation of Work and Service Orders to effectively manage the project to completion. Award-winning enhancements to the software include Mobile Install management and inventory tracking in QuickBooks.