Core Brands Announces Next-Generation ELAN Control Platform with Two New System Controllers

Leading home automation, entertainment and control technology manufacturer, Core Brands, LLC, a Nortek company (NSDQ: NTK) today announced a major upgrade of its award-winning ELAN® Control Platform for residential and commercial markets. This new Linux-based platform delivers better performance, easier installation, broader device compatibility, and greater scalability. The ELAN Control Platform provides a foundation for Core Brands’ highly competitive connected home ecosystem and continues to build its single source solution for customers in its dealer network.

“This is the most significant engineering effort in ELAN’s 25 year history. Our team has invested heavily to re-architect the ELAN Control Platform and make it the preeminent platform for the next-generation connected home,” said Joe Roberts, Vice President of Products and Marketing, Core Brands. “The ELAN Control Platform is a cornerstone in our strategy to delight our dealers and their clients with innovative and integrated products backed by best-in-class service and support.”

This platform provides expansion of ELAN® products and applications in the market, from new entry-level consumer solutions to large customer and commercial installations. It also expands the range of opportunities for Core Brands’ portfolio of smart “Internet of Things” products that can be attached to the platform and be controlled, automated and monitored by ELAN. Attached categories include speakers, multi-room audio, power conditioners, smart-plugs, cameras, access products like gates and garage door openers and more, including from Core Brands’ own market leading brands such as SpeakerCraft®, Niles®, Sunfire®, Panamax®, Furman® and Xantech®, and others.


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