Insert Coin semifinalist: Smart Power Strip helps you do home automation yourself

Seems like everyone's trying to get a piece of the home automation action these days. Question is, however, if pricey catchall systems are really the answer. Smart Power Strip offers a simple, affordable solution, letting you control and monitor appliances in real-time using your smartphone. The power strip has outlets that can be managed individual via your handset both at home and remotely. The strip also features two USB ports for charging -- because it's 2013, after all.

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This is Control4 Home Automation with Amazon Alexa.

This is Control4 Home Automation with Amazon Alexa.

INTRODUCING THE SIMPLEST WAY TO CONTROL YOUR ENTIRE HOUSE YOUR VOICE. Imagine this... We've all been there-walking through the door into a dark house, arms full. Wouldn't it be nice to tell your house to offer a helping hand? Now you can. A simple voice command-such as "Alexa, turn on Welcome"-lights up the hallway and kitchen, fires up your favorite Pandora station, while the door locks itself behind you. This is Control4 Home Automation with Amazon Alexa.