Xbox 360 Rolling Out TV Streaming Platform

Microsoft Oct. 5 said it is launching a repurposed TV streaming platform via Xbox Live that will offer content from more than 50 media companies globally beginning during the fourth quarter. Content holders include Bravo, Comcast, HBO GO, Verizon FiOS and Syfy in the United States; BBC in the United Kingdom, Telefónica in Spain; Rogers On Demand in Canada; Televisa in Mexico; ZDF in Germany; and MediaSet in Italy. Xbox Live has more than 35 million registered users globally, including millions who pay an annual membership fee. Usuers spend a combined 2.1 billion hours a month on Xbox Live, according to Microsoft.

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