Gaming Could Be Apple TV's Killer App

The new Apple TV is already a hit, having sold more than 1 million units in just three months after its release, but the device could become even more popular if it becomes a hub for social games. New code in the next version of Apple TV's operating system hints at gaming capabilities being added - which could lure in a whole new fan base for the broadband set-top box, and could create a whole new revenue stream for Apple. Engadget reports that new code in the iOS 4.3 beta firmware has references to "ATVGames" and "ATVThunder," which could make it not just a streaming device but a gaming device as well. Social gaming is already incredibly popular on other iOS devices, to the tune of 19 million users spending more than 22 minutes per day using gaming apps on their iPhones, iPads and iPhone touch devices. That's on par with the number of viewers for popular TV programs such as Sunday Night Football and Dancing with the Stars, suggesting there could be more of an audience for games on Apple TV than for actual video viewing.

Comments (0)

This post does not have any comments. Be the first to leave a comment below.


Post A Comment

You must be logged in before you can post a comment. Login now.

Featured Product

MIDLITE® - Power Jumper IC™ HDTV & Sound Bar Power Relocation Kit with Interconnect

MIDLITE® - Power Jumper IC™ HDTV & Sound Bar Power Relocation Kit with Interconnect

The Power Jumper IC™ HDTV & Sound Bar Power Relocation Kit easily conceals power & A/V cables within the wall for a professional appearance. The kit is recessed and features a new low profile in-wall jumper that can be fed through 1" diameter holes. The metal strain relief bracket provides a solid connection for the interconnect. The kit comes prewired and does not require an electrician for installation. The Power Jumper IC™ is available in three options, HDTV, Sound Bar and HDTV & Sound Bar.