Gaming Could Be Apple TV's Killer App

The new Apple TV is already a hit, having sold more than 1 million units in just three months after its release, but the device could become even more popular if it becomes a hub for social games. New code in the next version of Apple TV's operating system hints at gaming capabilities being added - which could lure in a whole new fan base for the broadband set-top box, and could create a whole new revenue stream for Apple. Engadget reports that new code in the iOS 4.3 beta firmware has references to "ATVGames" and "ATVThunder," which could make it not just a streaming device but a gaming device as well. Social gaming is already incredibly popular on other iOS devices, to the tune of 19 million users spending more than 22 minutes per day using gaming apps on their iPhones, iPads and iPhone touch devices. That's on par with the number of viewers for popular TV programs such as Sunday Night Football and Dancing with the Stars, suggesting there could be more of an audience for games on Apple TV than for actual video viewing.

Comments (0)

This post does not have any comments. Be the first to leave a comment below.


Post A Comment

You must be logged in before you can post a comment. Login now.

Featured Product

This is Control4 Home Automation with Amazon Alexa.

This is Control4 Home Automation with Amazon Alexa.

INTRODUCING THE SIMPLEST WAY TO CONTROL YOUR ENTIRE HOUSE YOUR VOICE. Imagine this... We've all been there-walking through the door into a dark house, arms full. Wouldn't it be nice to tell your house to offer a helping hand? Now you can. A simple voice command-such as "Alexa, turn on Welcome"-lights up the hallway and kitchen, fires up your favorite Pandora station, while the door locks itself behind you. This is Control4 Home Automation with Amazon Alexa.