Vizio Captures Top Ranking In LCD TV Market Share

Vizio has recaptured the top ranking in LCD TV market share, while Samsung remains #1 in the overall domestic LCD rankings, according to the latest iSuppli Corp. rankings. The research firm found that Vizio has captured a 19.9 percent market share of the LCD market in the U.S., compared with 17.7 percent for Samsung, after Vizio posted a 14.9 percent gain in sales during the third quarter. Sony followed with 9.9, while LG posted 9.2 percent. "Consumer demand is rising rapidly for LED-backlit LCD TVs because of their thinner form factors, improved picture quality, better color saturation, lower power consumption and other green attributes—along their with declining prices," Riddhi Patel, iSuppli's principal analyst, said as part of the announcement. "This allowed Vizio to increase its LCD TV sales by 208,000 units in the third quarter compared to the second.” Samsung retained the top spot in overall flat-panel sales, followed by Vizio, LG, Panasonic and Sony. Overall LCD shipments were reported at 8.04 million units, up 8.1 percent from the previous quarter, but a slight decline from the same period in 2009.

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