Systems integrator Tekmax Technologies of Plano, TX receives WELD2's 2015 WELDer of the Year Award. WELD2 gives the award to the customer they feel best embody the principles of honesty and integrity, coupled with business acumen and community activity. Tekmax founder Ray Estrada has consistently demonstrated all of these since founding his Dallas area AV and automation firm in 2009. WELD2, founded by longtime industry vet Barry Scovel and CEDIA icon Frank White, focuses on building more profitable customer relationships for integrators.
December 14, 2015
Tekmax Technologies Receives WELD2's 2015 WELDer of the Year Award
Plano, TX - Electronic systems, integration, and home entertainment firm Tekmax Technologies has received the WELDer of the Year award from WELD2, of Bellevue, WA. WELD2 bestows the honor on the business they feel best embodies impeccable business and community virtues in the custom electronic systems installation space. This year, Tekmax, of Plano, TX takes the award, and with it the signature gold welder's helmet.
WELD2 founding partner Barry Scovel felt Tekmax's strong community outreach and charity work made them the perfect candidate. "While many companies around the U.S. are excellent electronics systems installation and design firms, we've found far fewer have the sense of community involvement that TEKMAX and founder Ray Estrada exudes."
Scovel has a point. Mr. Estrada is active in industry organizations, donating countless hours to help his industry and the other small business owners within it. It doesn't stop there, however. He is active in the community also, and a fierce supporter of the Muscular Dystrophy Association.
Estrada explains, "I volunteer for MDA because my dad had brothers with Muscular Dystrophy. My dad volunteered his time for different organizations to help others in need throughout his life after his brothers passed away. You could say I am following in his footsteps.
As for his CEDIA work, Ray says it's a mutually beneficial relationship. "Working with CEDIA is my way of giving back. Thanks to CEDIA, I have learned methods to better manage our company and hone our technical skills. It is a win-win situation for us."
Although he's tasted success with Tekmax, he's been running his own business a relatively short time. After a long career in various technical and managerial roles at large corporations such as United States Satellite Broadcasting, Sprint, and AT&T, he ventured into the custom home entertainment and automation industry with consumer electronics retailer Tweeter. When that company subsequently closed its doors, Estrada worked for a few smaller custom installation firms before starting TEKMAX in 2009.
Others in the industry have pointed out that there could scarcely be a worse time than 2009 to start a construction related business. The fact that his fledgling company not only survived, but thrived during such tough times, illustrates his business acumen and willingness to sacrifice.
He also credits 2 key team members, Lead Technicians Hunter Crook and Ricardo Torres, as being instrumental to the company's success. Their "genuine interest in the well-being of the company" has enabled the firm to deliver on large projects and small says Estrada: "Over the years, we have handled some technically difficult projects and they have always delivered. Thanks to them, I know we can deliver on the last 5% of a project. When the need arises, I have the ability to step in and resolve difficult technical issues as well. I believe our technicians, consistent results, and client referrals are the key reasons why we have been able to remain in business."
Tekmax Technologies and WELD2 have worked together for more than a year and its been a solid partnership, says Estrada. "With WELD2, our repeat business from existing clients has increased. I highly recommend WELD2" WELD2 Founding partner, CEDIA icon Frank White, says WELD2 focuses on existing customers because, although research shows they're a dealer's most profitable, historically they're under-marketed to by small contractors.
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