WD Makes Cloud Storage More Personal (And Private)

New My Cloud OS 3 Puts Control of Content into the Hands of Consumers with Greater Photo Sharing, Backup and Synchronization

BERLIN, Sept. 1, 2015 -- IFA -- WD, a Western Digital (NASDAQ:WDC) company, and a worldwide leader in storage solutions, today introduced significant enhancements to WD's family of My Cloud personal storage devices, including a new, redesigned My Cloud OS 3 operating system, Software Developer Kit (SDK) enabling enhanced app integration and a dual-drive My Cloud Mirror personal cloud storage offering increased memory and faster processing performance than previous generations.


WD's My Cloud OS 3 features an intuitive user interface delivering a rich content-sharing experience, and back-up and sync capabilities that elevate the personal cloud NAS offering while retaining the privacy and control unique to personal cloud devices physically located in the home or office.

"We know our personal cloud customers place the highest value on their personal content and enjoy the peace of mind from backing up PCs, smart phones and tablets to and centralizing content on their My Cloud systems," said Jim Welsh, executive vice president and general manager of Content Solutions business at WD. "They tell us they are confident in the privacy, control and anywhere access we provide them with the My Cloud OS. Now, with My Cloud OS 3, we've made users' management of their digital lives easier than ever before."

My Cloud OS 3 features powerful new photo and video capabilities via two new user experiences: MyCloud.com and My Cloud Albums app. MyCloud.com provides users global access to their My Cloud via an intuitive web browser-based user interface and enables file collaboration, comprehensive access management and a photos and videos gallery view. My Cloud Albums, available for download late September on iTunes and Google Play stores, allows a My Cloud OS 3 user to send a link to a common location, or "album", on the My Cloud to all their friends and family.

My Cloud OS 3's new WD Sync™ feature syncs data across multiple PCs and notebooks, ensuring that important files are up to date and available to users from almost any device. The new OS also allows users to set up automatic camera-roll backup of photos from smartphones and tablets and offers a new transfer tool that enables users to easily and quickly move their files to My Cloud devices. The OS also includes Chromebook and Chromecast support.

As part of the My Cloud OS 3 launch, WD has introduced My Cloud Device SDK and My Cloud API enabling developers to build new extensions, features and capabilities within the My Cloud ecosystem of personal cloud storage devices. The My Cloud Device SDK, based on the Docker™ open platform technology, ensures developers can easily access and collaborate to create customized experiences. Partners already developing extensions and new features based on the new SDK include Plex and Milestone.

In addition to new software upgrades, WD has also introduced a new version of My Cloud Mirror personal cloud storage devices, featuring two hard drives set to Mirror Mode (RAID 1), ensuring content is stored on one drive and automatically duplicated to a second drive. My Cloud Mirror personal cloud storage includes the new features announced for My Cloud OS 3 and an improved processor and 512 MB RAM for faster file transfers and application support.

Attendees of the annual IFA Consumer Electronics Unlimited show in Berlin September 4-9, 2015, can visit the WD booth (#103) in Hall 11.2 of the Berlin ExpoCenter for a demo and hands-on experience with the new My Cloud OS 3, My Cloud Device SDK and My Cloud API.

Pricing and Availability

WD My Cloud OS 3 will be available at the end of the month as a free download on current My Cloud personal cloud storage devices. My Cloud devices supporting the new OS 3 include: My Cloud, My Cloud Mirror, My Cloud Expert Series EX2/EX4, My Cloud Expert Series EX2100/EX4100 and My Cloud Business Series DL2100/DL4100. Customers can also download the new WD My Cloud mobile apps, which are now available on the iTunes and Google Play stores. All WD My Cloud devices are available today in the WD store at wdstore.com and at select retailers and distributors. Access to My Cloud Device SDK and My Cloud API will be available to interested developers late September.

My Cloud Mirror will have a Manufactured Suggested Retail Price (MSRP) of 4 TB $309.99, 6 TB $379.99, 8 TB $429.99 and is available for pre-orders today in the WD store at wdstore.com and at select retailers and distributors beginning on September 30th.

About WD
WD, a Western Digital company, is a long-time innovator and storage industry leader. As a storage technology pacesetter, the company produces reliable, high-performance hard disk drives and solid state drives. These drives are deployed by OEMs and integrators in desktop and mobile computers, enterprise computing systems, embedded systems and consumer electronics applications, as well as by the company in providing its own storage products. WD's leading storage devices and systems, networking products, media players and software solutions empower people around the world to easily save, store, protect, share and experience their content on multiple devices. WD was established in 1970 and is headquartered in Irvine, California. For more information, please visit the company's website at www.wd.com.

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