Parks Associates Announces Keynotes and Agenda for 2015 CONNECTIONS™

International research firm hosts connected home conference May 19-21 in San Francisco, CA

Dallas, Texas, February 25, 2015 - Parks Associates today announced the keynotes and preliminary agenda for the 19th-annual CONNECTIONS™: The Premier Connected Home Conference, taking place May 19-21, 2015, at the Hyatt Regency San Francisco Airport. Keynote speakers from Comcast's Xfinity Home, Nest, and Samsung will join industry leaders and Parks Associates analysts to address critical business issues pertaining to the converging entertainment, media, and service markets for consumers.

Parks Associates research shows 16% of U.S. broadband households own at least one smart home device and 37% plan to purchase one or more in the next 12 months. In entertainment services, approximately 50% of U.S. broadband households have an OTT video subscription, with Netflix in the lead, although 16% of households now have an Amazon Prime Instant Video subscription. Over the next 12 months, 35% of U.S. broadband households plan to purchase a smartphone, 21% plan to buy a flat-panel TV, and 13% plan to buy a streaming media player.

"Consumers are bringing a variety of advanced solutions into the home, driven by their desire for convenience, control, and choice in their home systems and entertainment services," said Stuart Sikes, President, Parks Associates. "Companies can leverage these technologies to offer unique value propositions and use cases as part of a successful connected home strategy. At CONNECTIONS™, we will explore the best strategies to connect with consumers through innovating offerings in the Internet of Things, connected entertainment, and the smart home."

2015 Keynote speakers include:
• Eric Anderson, VP, Content and Product Solutions; GM, Smart Home, Samsung
• Daniel Herscovici, SVP & GM, Xfinity Home, Comcast Cable
• Mike Soucie, Head of Consumer Product Partnerships, Nest

"We are experiencing a continuous wave of innovation for intelligent living," said Eric Anderson, VP, Content and Product Solutions; GM, Smart Home, Samsung. "IoT is the canopy for how our past and current investments in mobile, home entertainment, and the connect home can start to work together to enhance our many lifestyles. But the customer and end user expectations are higher than ever, and the need for instant gratification is a must. The connected home could be one of our biggest opportunities, as long as the experiences, offerings, and technology are rooted in reality."

"This is an exciting time to be involved with the connected home and the Internet of Things," said Dan Herscovici, Senior Vice President and General Manager of Xfinity Home for Comcast Cable. "There are so many home security and automation features that have gone mainstream, and yet there are so many more innovations and possibilities to come."

Parks Associates will host pre-event workshops on Tuesday, May 19, featuring consumer research on the Internet of Things, connected entertainment, the smart home, and digital health. The CONNECTIONS™ Conference agenda focuses on innovative technology and business solutions for the connected consumer. Sessions:

Tuesday, May 19
Internet of Things: Innovations and New Value Propositions
Explosion of OTT Services
4K / UHD TVs: The TV Landscape and Next Market Opportunity
IoT and APIs: Extending Functionality for Connected Devices
Retaining Customers and Minimizing Churn in Consumer Services
Connected Cars: The Next Smart Platform

Wednesday, May 20
The Future of the Connected Home
Winning Channel Strategies for Smart Home Services
Role of Smart Watch in the Connected Home
Unlocking the Value of Personalization: Big Data, Privacy
Entertainment and the New User Experience
Integrating IoT into Smart Home Platforms
Evolution of Content Access: Cloud-based CE and Video Services
Partnerships in the Era of the Internet of Things
Next-Gen Support Services: Connected Devices and IoT
Multichannel Networks and Emerging Content Alternatives

Thursday, May 21
Wearables and Connected Health Opportunities in the Home
Future Technologies and the Connected Home: Robotics, Privacy, Big Data
Standards and Interoperability: Creating Competition through Cooperation
Streaming as Standard: The New User Experience
Investing in the IoT Markets

Early Sponsors for CONNECTIONS™ include California Eastern Labs (CEL), Lowe's, Qualcomm, Resolution Products,, Ayla Networks, INSTEON,, Tyco, ULE Alliance, Z-Wave, Greenwave Systems, Zipato, Amdocs, and Nortek Security & Control. Media and organizations supporting the event include CEDIA, Appliance DESIGN Magazine, Best Web Design Agencies,, Bluetooth SIG, Conference Guru, FierceCable, FierceMobileIT, FierceOnlineVideo, FierceTelecom, FierceWireless, Home Energy Magazine, Home Gateway Initiative, HomePlug Alliance, MoCA, OSP Magazine, TelcoProfessionals,, UMTS Forum, and Visibility Magazine.

Registration is open, and media are invited to secure press passes. For more information about CONNECTIONS™, visit Follow the conference on Twitter at @CONNECTIONS_US, #CONNUS15, and on the CONNECTIONS™ Industry Insights Blog. To schedule a meeting with an analyst or speaker, contact Holly Sprague at, 720.987.6614.

The 19th-annual CONNECTIONS™: The Premier Connected Home Conference will take place May 19-21 at the Hyatt Regency San Francisco Airport in San Francisco. CONNECTIONS™ hosts over 400 executives in the connected entertainment, IoT, and smart home industries in an intimate networking environment.

The event provides networking opportunities and insights from industry players on entertainment, mobile, and smart home market segments. Parks Associates research analysts moderate all sessions, which feature consumer research on adoption and trends, forecasts of new products and services, evaluation of new business strategies, and concrete recommendations about technology innovations, strategic partnerships, monetization opportunities, and value-added services. Throughout the three-day event, sponsors offer tabletop demos during networking events, spotlighting new technology innovations and services

For more information, contact, call 972-490-1113, visit

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