Seura Receives State Certification as a Woman-Owned Business Enterprise

State of Wisconsin Department of Administration Officially Certifies Seura as Woman-Owned Business Enterprise

Green Bay, WI - November 5, 2014 - Seura, the industry leader in elegant designer mirrors and technology, is now certified as a Woman-Owned Business Enterprise (WBE) through the State of Wisconsin Department of Administration. The certification validates that Seura meets the requirements of being at least 51 percent woman-owned, controlled and managed.


The Women's Business Enterprise Council implements a rigorous research process to evaluate business applicants seeking certification to ensure requirements are met. The process includes interviews with company personnel, an on-site visit, and an in-depth review of company financials, legal documents, and other factors.

This certification qualifies Seura to be considered for contracts with corporations and government entities that seek vendor relationships with businesses owned and operated by women. The State of Wisconsin maintains an easily accessible online WBE Directory at https://wisdp.wi.gov/ to further promote state certified woman-owned businesses to potential buyers and business partners.

"Our current and prospective customers now have the option to purchase elegant television and reflective products from a validated woman-owned business," says Gretchen Gilbertson, Seura CEO and co-founder. "We are excited about this opportunity to help our customers fulfill their supplier diversity requirements and further strengthen our partnerships through our approved certification."

Gretchen Gilbertson, CEO and co-founder, began Seura 2003 with her husband Tim Gilbertson in their garage workshop. As passion ignited and innovation came to life, Seura developed into a technology powerhouse offering luxury decor products for residential, commercial, and hospitality markets. Today, Gretchen leads the company with a vision to achieve the perfect harmony of technology and design.

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