Axle Video Manages the Media Explosion at InfoComm 2014

Radically simple media management for any budget

LAS VEGAS, June 5, 2014 /PRNewswire-iReach/ -- There is an unprecedented boom in video as a communication medium. From corporations to consumers to educational institutions to houses of worship, it seems that nearly everyone is shooting digital video using iPhones, DSLRs or the new crop of affordable high-quality video cameras. Sites like YouTube and Vimeo allow easy and rapid video distribution and sharing. Video is taking over the Internet, with over half of all Internet traffic now attributed to mobile video, according to Cisco.


The flip side of the video explosion is the challenge presented by the need to store, organize, and manage the mountains of video files captured daily. Typically these end up stranded on mobile devices, or on scattered hard drives with no easy way to identify good material or retrieve it for later use. Many institutions end up with a lot of great video, but no way to easily find or manage what they need.

Axle Video is a Boston-based company formed two years ago to address this challenge. Axle 2014, the latest version of their award-winning software, is designed for rapid deployment in a variety of production environments, and to be used by almost anyone. Simple and intuitive, axle 2014 works in a web browser and supports smartphones, tablets, and laptops. Axle makes your media accessible and searchable anywhere, and easy to share both inside and outside your institution.

Documentary filmmaker and editor Meg Hanley of New York uses axle software for a video archiving project involving thousands of hours of footage from a range of legacy videotape formats which are then made available to loggers and contributors around the world. Without IT technical experience or in-house staff, she has used axle software and the LTO tape format to create a comprehensive and trustworthy archive that can be searched, browsed, and is always available for collaborative access. "I love the system," says Meg, "because it lets me tackle a much bigger project than I could otherwise have set up on my own without specialized help. The axle web browser interface presents every video clip, music clip, photo and document of this extensive archive in a very easily viewable low-res version. I never need to wonder where things are, or what's on a given tape volume, and I don't have to worry about unauthorized access, while my colleagues can get their job done simply and systematically from anywhere, even with mobile devices."

Axle Video is exhibiting at this month's InfoComm show in Las Vegas for the first time (June 18-20), where it is demonstrating complete solutions that include all the software and hardware needed to manage massive amounts of video at very modest cost, including a package that leverages IBM LTO data tape technology, offering very high storage capacity that complements hard disk storage.
Come visit axle at booth N2113 to learn how radically simple media management can transform the way you work with video. Get more information and see axle in action at axlevideo.com.

Availability and Pricing:
axle 2014 software starts at $1695 for five users.
axle Gear systems include transcoding and dual dedicated servers in a 1U rackmount chassis for $6995.
axle software and IBM LTO data tape storage packages start under $10,000.

InfoComm attendees can learn more at axle Video's booth, ­­­­N2113 in the North Hall
Contact: Sarah Klein, axle Video, 617-262-9222, sarah@axlevideo.com

About axle:
axle Video, LLC is a Boston-based company aiming to bring radical simplicity to media management for small and midsize teams. Its founders, Sam Bogoch, Steven Ryan and Patrice Gouttebel, all have extensive experience in the fields of media asset management, digital asset management and workflows for creative applications. The company's products take an "appliance" approach, to solve what has previously been the domain of highly complex software configurations and deployments. Axle's products have received a prestigious 2012 Best of IBC award from TVB Europe magazine, and 2013 Best of NAB Black Diamond award from DV Magazine, as well as a 2013 Post Picks award from Post magazine. The company sells worldwide through a network of integrators and resellers.

To view this video on YouTube, please visit: https://www.youtube.com/watch?v=O0p97aczDSY

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