Atlona Announces New Distribution Partnership With Som Maior in Brazil

Leading Distributor to Represent Atlona Matrix Switchers and Other Solutions for High-End Residential AV Projects and Installations

SAN JOSE, Calif. and JOINVILLE, Brazil -- March 19, 2014 -- Atlona(R), a leading AV distribution solutions provider, today announced its entry into the Brazilian market through a new distributor agreement with Som Maior. With the new partnership, Som Maior will distribute Atlona's complete line of matrix switchers and other solutions to AV dealers and systems integrators in the Brazilian high-end residential AV market.

"As one of Brazil's largest audio and video distributors, Som Maior has the high visibility, technology know-how, and local market expertise to ensure maximum success for our switcher family and other solutions," said Matthew Bute, senior director of global sales at Atlona. "With Som Maior, we're able to immediately establish our presence in Brazil with full-territory coverage by a highly respected partner and leader in the residential AV marketplace."

"Atlona's matrix switchers add a great deal of value to our product portfolio," said Kahlil Zattar, director at Som Maior. "Atlona products are well-known for their reliability and quality, which is an important and distinct advantage for us as our customers are very discriminating. Plus, Atlona's service, support, and warranty programs are some of the strongest in our industry."

Atlona and Som Maior will launch their partnership across the region via customer seminars, trainings, and other events scheduled in March and April.

Additional information on Atlona's complete product lines and solutions can be found at

PR Link:
Photo Link:

# # #

About Atlona(R)
Atlona(R) is a leading provider of innovative, reliable AV and IT distribution and connectivity solutions. Since 2003, the company has been designing and engineering award-winning products for a diverse range of residential and commercial AV and IT markets, including education, business, government, entertainment, and healthcare.

Atlona's products and services enable system designers, integrators, consultants, and installers to simplify installation, minimize maintenance, and maximize the versatility of premier automated control solutions. Atlona's vision is simple: deliver customer-driven products designed and developed with the features, performance, and reliability that industry leaders demand; and deliver the best value in the industry.

More information about Atlona is available at

© 2014 Atlona Inc. All rights reserved. Atlona and the Atlona logo are registered trademarks of Atlona Inc. in the U.S. and other countries. All other names and marks are trademarks of their respective holders.

Product prices and availability are subject to change without notice.

Actual products may vary from images shown.

Follow Atlona(R)

Featured Product

Art Diffusor® Model D by Acoustics First

Art Diffusor® Model D by Acoustics First

The ArtDiffusor® Model D (patent applied for) is the newest in the ArtDiffusor® Series. The Model D is an organic, quadratic diffuser; fusing diverse design concepts such as MLS, QRD, bicubic interpolation and boolean logic mapping. These rolling, asymmetric diffusers minimize specular acoustic reflections while improving sound clarity and ambience. Their design encourages developing customized patterns, allowing for a truly unique installation - every time.