RoninCast® 4.0 software technology to be integrated with Delphi's Insight™ platform
COSTA MESA, Calif.-- Delphi Display Systems, Inc., the world's leading provider of quick service restaurant (QSR) drive-thru performance optimization products and outdoor digital signage systems, today announced it has signed a long term technology licensing agreement with Wireless Ronin Technologies (WRT). Under the terms of the agreement, Delphi will integrate Ronin's latest RoninCast® 4.0 software engine with its Insight™ drive thru platform for exclusive application in the QSR industry. This relationship positions Delphi as the only full service end-to-end customer engagement solutions provider in the QSR industry today.
By integrating WRT's core technology with its Insight Engage™ platform, Delphi will be able to offer a full range of products and services to help the QSR operator interactively engage their drive-thru and walk-in customers, accelerating top line sales while reducing operational expenses - ultimately growing profitability. Delphi's Insight™ platform consists of a suite of hardware and software products that provides the QSR operator with a fully-integrated solution for interior and exterior digital menu boards, drive-thru order confirmation, wireless communication systems and timing systems along with the software to remotely manage each of these functions and deliver key metrics in one package. This scalable platform includes hosted content management and delivery, enterprise-wide real-time data aggregation, analytics and reporting as well as integration with point of sale, mobile devices, social media and customer loyalty programs.
"This agreement marks a major strategic shift for Delphi as we transition from an outdoor digital signage hardware provider to a world-class enterprise solutions company focused on delivering high-value and tightly-integrated hardware and software solutions to the QSR market," said Ken Neeld, President and CEO of Delphi Display Systems. "We evaluated many software technologies and selected WRT and its RoninCast software because of their robust capabilities, well-architected HTML5-powered platform, and their shared vision for providing a true omni-channel, customer-engagement experience for our end-customers."
Scott W. Koller, President and CEO of Wireless Ronin, commented: "Our RoninCast software and network operations center are a perfect complement to Delphi's go-forward strategy and will be a key enabler of their digital communication strategy for QSR. This relationship provides Wireless Ronin with attractive license and service revenues from the QSR market over the long term which enables us to focus on our growing pipeline of opportunities in the automotive, retail, and non-QSR and fast casual food service markets."
With the integration of WRTs technology with Delphi's Insight Engage™ platform, Delphi will provide products to engage QSR customers at virtually every point during their purchase experience, from the moment they enter the store or drive-thru until the time they leave. Neeld added, "By integrating customer insights captured by our in-store products with mobile devices, local and regional data, consumer preferences and social media, we can create a unique and compelling experience that will influence the customer's purchase decisions - ultimately growing average check size, customer counts, satisfaction, loyalty and visit frequency, all while differentiating the QSR brand in a highly competitive market." The fully integrated Insight Engage™ application is planned for release in Q3 of this year.
About Delphi Display Systems
Delphi Display Systems, Inc. designs and manufactures a wide variety of outdoor digital signage products and business analytics software solutions serving the quick service restaurant (QSR), petroleum retail, hospitality, consumer retail, and other market verticals. Applications include drive-thru order confirmation systems, vehicle timing solutions, digital menu boards, gas-pump top video displays, outdoor interactive way-finding systems and more. Delphi's has its products installed in more than 30,000 QSR locations in 49 countries. Follow us on Twitter (https://twitter.com/DelphiDisplay) and like us on Facebook under Delphi Display Systems Inc. (For more information on the company and its products, visit www.DelphiDisplay.com or call 714-825-3400.
About Wireless Ronin Technologies
Wireless Ronin Technologies, Inc. (WRT) (www.wirelessronin.com) is a marketing technologies company with leading expertise in current and emerging digital media solutions, including signage, interactive kiosks, mobile, social media and web, that enable clients to transform how they engage with their customers. WRT provides marketing technology solutions and services to clients, helping increase revenue and improve operating efficiencies to execute marketing initiatives. Since launching RoninCast® digital signage software in 2003, WRT has led the digital signage industry by bringing leading edge technology, services and support to its clients. WRT offers an array of services to support its clients' marketing technology needs including consulting, creative development, project management, installation, training, and support and hosting. The company's common stock trades on the NASDAQ Capital Market under the symbol "RNIN". Follow us on Twitter (http://twitter.com/wirelessronin) and Pinterest (http://pinterest.com/rnin/) and like us on Facebook (www.facebook.com/WirelessRonin) under Wireless Ronin.