Coby Electronics Teams Up With Roku to Make its Newest LED TVs Even 'Smarter'

Lifestyle CE Leader to Deliver Instant Access to the Best Selection of Today's Hottest Entertainment with Fully Integrated Roku Streaming Stick

CES, Booth #12027, Central Hall, LVCC


Las Vegas, NV, January 7, 2013 - Coby Electronics Corporation, the CE leader with products designed to enhance every lifestyle, has joined forces with Roku®, the company behind the leading dedicated streaming platform for delivering video, music and casual games to the TV. Coby's newest M Series LED TVs are Roku Ready® and will be bundled with the Roku Streaming Stick™, providing users with immediate access to more than 700 channels, with more channels added each day. Coby will showcase its new M Series LED TVs featuring the Roku Streaming Stick, along with its extensive 2013 lineup of Internet Tablets and Bluetooth®-enabled audio gear, headphones and earphones collections and more, at the Consumer Electronics Show, Booth #12027 in the Central Hall of the Las Vegas Convention Center, January 8-11, 2013.

"At Coby, our mission is to deliver the latest technology via products that are innovative feature-packed, and value-rich for a broad base of consumers," said David Naranjo, National Marketing Manager - TV, Coby Electronics. "We are particularly excited about our new partnership with Roku, which allows us an easy and cost-effective way to offer our customers an incredibly extensive array of streaming entertainment with Coby's newest M Series LED TV models."

"The Roku Streaming Stick is like a one-stop-shop, instantly turning a TV into a Smart TV," said Chas Smith, general manager, OEM at Roku. "Coby has selected Roku to give its customers the most comprehensive selection of streaming entertainment available right from the comfort of their homes."

Coby's debut M Series LED TVs - the LEDTVM4278 (SRP* $479) and LEDTVM5078 (SRP $599) - will be bundled with the Roku Streaming Stick, providing a seamless, fully integrated streaming experience. The wireless Roku Streaming Stick is approximately the size of a USB flash drive, and plugs directly into the TV's MHL port. Once connected, the Roku Streaming Stick is recognized by the TV and enables users to access a huge variety of entertainment using the TV remote. Roku's channel library includes instantly available movies and shows (with a sizable selection in 1080p) from popular services such as Netflix, Hulu Plus, Crackle, Amazon Instant Video, Vudu and more. Consumers can also take advantage of authenticated services like HBO GO and EPIX as well as a rich selection of live sports, music, casual games, news and beyond.

In addition to the Roku Streaming Stick, Coby's M Series models feature:

• "A" Grade Panels

• Thin Bezel Design

• Direct LED Technology

• Full 1080p HD Resolution

• Optical Audio Output

• 3 HDMI Terminals

• Energy Star® 6.0

• SRS TruSurround XT

• Seamless Operation with Coby Soundbars

About Coby Electronics Corporation
Headquartered in Lake Success, New York, Coby Electronics Corporation is a leading supplier of quality consumer electronics products. Since its inception in 1991, Coby has risen through the ranks of the consumer electronics industry. Today, the company is redefining the way consumer electronics products are created, emerging as an industry leader in a challenging economy. With an understanding of its customers' needs and desires, Coby has developed a strategy of maintaining a competitive cost structure in the industry without compromising the quality of its products. Within the past decade, Coby's team of inventors, engineers and designers have earned a number of U.S. patents and design awards, with several additional patents pending.

For more information, visit Coby Electronics and follow the company on Facebook and Twitter.


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