WESTMED Medical Group Installs Large-Scale Digital Signage Solution at New Medical Office in Yonkers, New York

Includes 22 video walls, based on YCD platform and implemented by ESSENTIALCOM

New York, July 30, 2012. ESSENTIALCOM, a leading provider of innovative audio-visual solutions, and YCD Multimedia, a global leading provider of smart digital media, today announced that WESTMED Medical Group has installed a complete digital signage solution in its new comprehensive medical office at Westchester's Ridge Hill in Yonkers, New York. WESTMED's medical office offers a variety of medical services, including primary and specialty care, radiology, medical lab, and urgent care.

The digital signage project, implemented by ESSENTIALCOM and based on YCD's digital signage platform, included 22 HD video walls in the office's two main 300-foot-long corridors, and on the second floor entrance check-in lobby. Content includes high-definition ambiance video clips, such as nature and landscape, pictures taken by employees and patients, information about selected WESTMED programs and services, and more.

"The video walls have already improved patient experience, creating a calm and welcoming environment in waiting rooms and corridors throughout the facility," said Simeon Schwartz, MD, president and CEO of WESTMED Medical Group. "In addition, we offer employees and patients the opportunity to provide their favorite pictures to be displayed on the video walls. We also display educational programs, seminars and lectures on new health initiatives."

"ESSENTIALCOM's focus on the latest technologies with enhanced project planning convinced WESTMED to partner with us for this state-of-the-art project," said Eli Hezi, ESSENTIALCOM's co-founder. "They relied on us to bring the best partners in the industry and were delighted with the final results. This solution demonstrates how important effective content integrated into a professional digital signage system actually is."

"The project demonstrates the benefits of digital media to the healthcare industry," said Noam Levavi, YCD's CEO. "Digital media creates a pleasant and enjoyable atmosphere, thereby lowering patient anxiety and decreasing perceived wait time. In addition, the ability to deliver useful targeted information to patients visiting the clinic, in an attractive audio-visual manner, may directly contribute to their health."

The video walls installed at the medical office consist of more than 70 Samsung thin LED displays using the latest Key Digital HDMI extenders. YCD's C-nario Messenger, which serves as the engine behind the displays, is a complete digital signage display, distribution and management software platform that provides better-than-broadcast quality playback in any shape, size and resolution. Recently, YCD announced the integration of C-nario Messenger with the company's Retail Advertising and Merchandising Platform (RAMP). The hardware, software and content were integrated by ESSENTIALCOM, together with YCD's team.

Headquartered in White Plains, NY, ESSENTIALCOM provides convergence and complete integration of digital signage, custom visual public displays, networking, control and Enterprise HD IP CCTV. Our experience includes projects in the retail, medical, governmental and non-profit sectors. We specialize in state-of-the-art solutions, using the latest technologies and adapting them to each client's unique environment. For more information visit www.essentialcom.com

About YCD Multimedia
YCD Multimedia is an industry leader providing corporations and organizations worldwide with advanced digital media solutions and applications within the retail environment, as well as other industries. YCD's flexible platforms help businesses attract clients, reinforce branding and ensure a measurable impact on their business. YCD's end-to-end offering combines strategy, professional services and technology to increase profits, optimize product mix and enhance the customer experience. To date, the company has partnered with over 2,000 customers, including Fortune 500 corporations and some of the world's most recognized brands, such as Burger King, Coca-Cola, Toyota, Estee Lauder, Ferrari, Cartier, and Diesel. Founded in 1999, YCD Multimedia is headquartered in the United States with offices in the United Kingdom and Israel, and has an international network of resellers serving clients around the globe. In October 2011 YCD acquired C-nario, a global provider of digital signage software solutions. For more information, visit www.ycdmultimedia.com

About WESTMED Medical Group
WESTMED Medical Group is a large multi-specialty group medical practice, with headquarters in Purchase, NY. It is staffed by a team of more than 220 physicians dedicated to providing coordinated, efficient, quality patient care at its 9 locations in central and lower Westchester County. The practice uses state-of-the-art systems and electronic medical records to enhance the health of the community. WESTMED has medical offices in White Plains, Rye, Westchester's Ridge Hill in Yonkers, Purchase, Scarsdale and New Rochelle. Connect with WESTMED online at www.westmedgroup.com and on Facebook and Twitter.

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