INSTEON® Home Automation Products Go Global

Wireless Control and Sensing Network Coming to Europe and Australia/New Zealand in 2012

IRVINE, CA. - After nearly a decade of North American exclusivity, INSTEON is taking its award-winning wireless control technology overseas. INSTEON products are slated to ship to both Europe and Australia/New Zealand this summer.

For years, INSTEON has been the fastest growing lighting and appliance control solution in North America. Now the company is within a few months of bringing its innovative products to the international market.

"We've been developing 230V/50Hz-compatible INSTEON products for several years and last year we began field tests with our international partners," said CEO Joe Dada. "We plan to roll out a well-rounded product offering to both Europe and Australia/New Zealand around mid-2012. While battery-powered products will communicate via INSTEON radio frequencies (RF), all products connected to the mains will be dual-band (RF and powerline), generating unequaled reliability. Furthermore, all powerline products are backwards-compatible to the old X10 technology."

Debut products include remotes, plug-in modules, internet gateways with free smartphone apps, DIN rail modules, micromodules, motion sensors, door/window sensors and more. Products will be available for purchase online and at a number of distribution points within the region, with modules starting at €34.99.

"We're excited to bring INSTEON globally to customers ranging from professional installers to intrepid do-it-yourselfers," said President/COO Joe Gerber. "Anyone looking to remotely control their home or business will quickly discover that INSTEON is the most affordable, reliable wireless networking solution available."

With its simple installation and setup process and trustworthy communication, INSTEON has become the industry standard in efficient home and building automation. Plug-in and in-wall modules make it possible to add wireless control to any appliance in your home or business without having to hire a contractor. By making every networked device talk to each other via radio frequencies and existing electrical wiring, INSTEON eliminates the need for complex rewiring or a central hub. This allows for rapid inter-device communication with very few delays or drops.

For more information about INSTEON technology and new global product line, please visit


Developed in Irvine, California, the award-winning INSTEON home automation product line has over 200 devices from lamp dimmers to thermostats to smartphone controllers. INSTEON delivers the fastest, most reliable wireless device communication in the industry with its innovative dual-band and simulcast mesh technology. INSTEON products are available through select retail partners including, Amazon, NewEgg, Best Buy and Home Depot.

Press Contact:
Isaac Sanz
949-221-0037 x187

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