Dallas Police Department and Nixle to Co -Present at Social Media the Internet and Law Enforcement (SMILE) Conference

Dallas PD Highlighting New Technologies to Keep Citizens Informed

Dallas, TX - Sept 9, 2011 - The Dallas Police Department will speak on its use of cutting -edge, online communication tools in a co -presentation with Nixle, a community information services provider, during the fourth annual Social Media the Internet and Law Enforcement (SMILE) Conference, Sep. 28 -30. The department will highlight the new technologies it uses to keep citizens informed, including Nixle messaging.


"The Dallas Police Department prides itself for being at the forefront of technology that is constantly evolving," said Dallas Chief of Police David Brown. "We have made a strong commitment to our citizens to provide them with timely information about what we are doing, and new technologies have played a major role in accomplishing this. We are happy to discuss our implementation of Nixle messaging as part of our comprehensive communication strategy."

Eric Liu, CEO of Nixle, commented, "It is an honor to co -present with the Dallas Police Department and speak about the benefits of citizen messaging for law enforcement agencies. We are proud to support the mission of the Department and Chief Brown, along with 4,600 other agencies nationwide who use our services."

The SMILE Conference is the leading conference devoted to social media, Internet and law enforcement initiatives. The three -day event will discuss the use of social media in regards to public order, social activism, and the interaction of old media with new media.

The SMILE Conference will be held in the downtown Dallas Aloft Hotel (Young St.) from September 28th through the 30th. Chief Brown will host a reception on Tuesday, Sept. 27 at 6 p.m. in the Aloft Hotel to welcome attendees prior to the start of the Conference. For more information please visit: http://www.TheSMILEConference.com, Twitter @SMILEConference or the hashtag #smilecon.

About Dallas Police Department
Established in 1881, the Dallas Police Department is currently headed by Chief David Brown. Among its many television appearances, the department is known for its portrayal in the 2010 Fox drama series The First 48, and the 2010 TLC reality series Police Women of Dallas. Its SWAT team is also featured in the A&E Network's documentary series Dallas SWAT. For more information visit http://dallaspolice.net.

About Nixle
Founded in 2007, Nixle is the leader in trusted notification services for law enforcement and government agencies. More than 4,600 government agencies throughout the United States use Nixle to communicate with citizens via SMS mobile text messaging, email, the Web, and mobile applications. Nixle is a privately held company based in San Francisco, Calif. For more information visit www.Nixle.com.


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Dallas Police Department Contact:
Melinda Gutierrez, #7736
Senior Corporal: Media Relations
214 -671 -4025 Desk
melinda.gutierrez@dpd.ci.dallas.tx.us

Nixle PR Contact:
Nicole Fait
Public Communications Worldwide
(714) 891 -3660
nixle@pc -w.com

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