Alteva CSO to Speak at Microsoft Worldwide Partner Conference

Alteva CSO to speak on the topic of "Winning Against the Competition: Partner Best Practices" at the Microsoft Worldwide Partner Conference

- Alteva, a Unified Communications (UC) solution provider headquartered in Philadelphia, today announced that Chief Sales Officer Louis Hayner, will join other top executives from leading hosted business communications companies, Apptix and Parallels, on a partner panel at the 2011 Microsoft Worldwide Partner Conference (WPC 2011), July 10 -14th in Los Angeles, CA. The panel session titled, "Winning Against the Competition: Partner Best Practices," will take place July 14th from 3:00 -4:00pm.

Microsoft communications and productivity solutions are giving customers the choice and scalability they need to solve their business problems in an ever evolving economic landscape. Attendees will learn from other partners, how working with Microsoft has provided them with a strategic advantage to beat the competition and become more profitable in the long term.

"A high tide raises all ships, and Alteva is very excited to participate on a panel that allows us to deliver the best expertise from all areas of business communications to WPC attendees," said Hayner. "By combining world class hosted Voice over IP service with best -of -breed products from the desktop, like Microsoft Communication Services, we are enabling the service provider community to unlock the secret of delivering a high margin, highly sticky product set to the end user through the power of the cloud."

"Cloud adoption is transforming the IT industry," said Apptix Chief Marketing Officer, Joy Nemitz. "Businesses are choosing service providers, not by merit alone, but also by their ability to develop strong alliances to deliver competitive solutions. I look forward to sharing with you how Apptix has become a trusted partner to best -in -class providers and is delivering on its value proposition, particularly to the health care, financial, legal and broadband markets."

"Parallels, a leading enabler of Microsoft hosted communication and productivity solutions, helps thousands of service providers in 126 countries grow and profit from both cloud services delivery platforms and the broadest ecosystem of partners for meeting the IT needs of small and medium businesses," said John Zanni, Vice President of Service Provider Marketing and Alliances at Parallels. "Parallels has helped our partners profit from SMB's transition to the cloud and stay ahead of the industry trends, by capitalizing on the knowledge of our ecosystem of go -to -market experts and using proven marketing programs and best practices from Parallels community of service providers."

The Microsoft Worldwide Partner Conference (WPC) is an annual gathering for the Microsoft partner community to learn about Microsoft's roadmap for the upcoming year, network and build connections, share best practices, experience the latest product innovations and learn new skills and techniques. Since 2003, the Microsoft WPC provides a unique 5 -day event for thousands of partners from more than 130 countries worldwide, to plan their business strategies for the upcoming year. The Microsoft WPC week is anchored around keynote presentations from Microsoft's senior leaders; training sessions led by partners, Microsoft professionals, and industry leaders; and thousands of meetings responsible for m any new business transactions.

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