Atlona Now Shipping New AT -DVI4 -100SR DVI Extender Kit With Bi -Directional IR, RS -232, and Ethernet Pass Through

Featuring HDBaseT Technology, AT-DVI4-100SR Extends DVI Transmission Up to 350 Feet at 4Kx2K Resolution Over a Single Cat 5/6/7 Cable

SUNNYVALE, Calif. - - May 9, 2011 - - Atlona Technologies(R) today announced that the company is now shipping its AT -DVI4 -100SR DVI extender kit. The perfect solution for remotely located DVI sources such as computers, video codecs, and matrix switchers, the AT -DVI4 -100SR provides reliable extension of full, uncompressed 48 -bit video up to 350 feet at 4Kx2K resolution (four times the resolution of 1080p) over a single Cat 5/6/7 cable. Featuring HDBaseT technology, the unit offers bi -directional RS -232, IR, and Ethernet pass through.


"With its ability to extend uncompressed video at 4Kx2K resolution up to 350 feet, our new AT -DVI4 -100SR DVI is ideal for a variety of applications that require the highest quality video, such as 2K cinema projectors, connecting X -Ray machines or other medical equipment to high -resolution 2K displays, and broadcast studios, where it provides better quality than 20 -foot DVI cable over much longer distances," said Steve Heintz, product manager for Atlona's Si line. "In addition, its support for bi -directional IR, RS -232, and Ethernet simplifies installations and lowers costs for integrators."

With Ethernet pass -through, the AT -DVI4 -100SR eliminates the need for an additional dedicated cable run for displays with on -board applications, such as Pandora and Netflix. Support for bi -directional IR and RS -232 makes the unit ideal for use with control and automation solutions. Fully HDCP and EDID compliant, the AT -DVI4 -100SR complies with all Video Electronics Standards Association (VESA) formats utilized with specialized projectors or commercial LCD panels, and supports refresh rates of 24 Hz, 30 Hz, 50 Hz, and 60 Hz.

Atlona will be showcasing the new AT -DVI4 -100SR at InfoComm 2011, June 15 -17 in Orlando, Fla., Booth 3671. The unit is available now at an MSRP of $599.99.

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About Atlona Technologies(R)
Atlona Technologies(R) is a global manufacturer of cutting -edge digital connectivity solutions. The company supplies an extensive range of high -quality products - - from cables, splitters, and extenders to distribution amplifiers, converters, switchers, and much more - - to a diverse client base spanning the consumer electronics, home theater, computing, retail, systems integration, professional A/V, broadcast, entertainment, medical digital imaging, and digital signage markets. Made from the finest materials and offering unique feature sets, the company's value -added products can be found in installations worldwide. Atlona provides a wide range of solutions from all three of its comprehensive product lines: Atlona CE (consumer electronics), Atlona Si (system integrator), and Atlona Signature (professional and commercial). More information about Atlona Technologies is available at www.atlona.com.

Atlona Technologies is a registered trademark of Lenexpo Inc. All other trademarks and registered trademarks mentioned herein are the property of their respective owners.

Photo Link: www.wallstcom.com/Atlona/Atlona_HDBaseT_Extenders.zip

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