2011 INTERNATIONAL CES WOWS WORLD WITH INNOVATION AND OPTIMISM

Record-breaking 30,000 Overseas Visitors Experience World's Largest Consumer Technology Tradeshow

January 9, 2011, Las Vegas - More than 2,700 technology companies across global industries dazzled attendees at the 2011 International CES®, with the ground -breaking event energizing the technology world. The 2011 CES set several new records, including 30,000 international attendees and 22 top CEOs participating in keynotes. Owned and produced by the Consumer Electronics Association (CEA)®, the 2011 CES, the world's largest consumer technology tradeshow, concluded today in Las Vegas.

"The 2011 International CES was a phenomenal worldwide event that spanned global industries including technology, automotive and entertainment markets," said Gary Shapiro, president and CEO, CEA. "This global technology gathering featured more innovation, more news, more social media buzz and more international attendance than any other show in CES history."
Preliminary attendance figures indicate more than 140,000 industry professionals attended the 2011 International CES. More than 30,000 attendees came from outside the United States, with the show attracting more than 80 international delegations. CEA conducts an independent audit of attendance at the International CES and final verified figures will be available in the spring.
Major technology trends emerged from the CES show floor including the launch of more than 80 tablets, wireless 4G LTE, connected TV technologies, smart appliances - featured for the first time in show history - and electric vehicles. Ford's Alan Mulally unveiled the company's first electric car at the 2011 International CES with its Ford Focus Electric.
The 2011 CES brought top CEOs to the CES stage including Microsoft's Steve Ballmer, Verizon's Ivan Seidenberg, Audi's Rupert Stadler, Samsung's Boo -Keun Yoon, Ford's Alan Mulally, Netflix's Reed Hastings, Cisco's John Chambers, Xerox's Ursula Burns and GE's Jeffrey Immelt. These executives were joined onstage by leaders spanning various industries including Comcast's Brian Roberts, Time Warner Cable's Glenn Britt, Dreamworks Animation's Jeffrey Katzenberg and Hulu's Jason Kilar. The 2011 International CES conference program consisted of 250 sessions featuring 900 speakers.
As the relationship between technology and the content community grows in significance, the 2011 CES featured a new program, Entertainment Matters, designed for the Hollywood community. As part of the program, the 2011 CES featured the first -ever Entertainment Matters keynote panel with leaders from Microsoft, Coca -Cola, Akamai Technologies, Interpublic Group and WPP.
The 2011 International CES featured government leaders from the U.S. and around the world including United States Trade Representative Ambassador Ron Kirk, United States Secretary of Commerce Gary Locke and FCC Chairman Julius Genachowski, along with Commissioners Meredith Attwell Baker, Mignon Clyburn and Robert M. McDowell.
The 2011 CES created phenomenal buzz in the social media world with more than 158,000 CES -related tweets since Monday, January 3, and more than 11,000 page views on CEA's Digital Dialogue blog.
For more news on the 2011 International CES, visit CESweb.org. The International CES will return to Las Vegas next January 10 -13, 2012.
About CEA:
The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the $186 billion U.S. consumer electronics industry. More than 2,000 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion, standards development and the fostering of business and strategic relationships. CEA also sponsors and manages the International CES - The Global Stage for Innovation. All profits from CES are reinvested into CEA's industry services. Find CEA online at CE.org.

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