Runco Extends FinishPalette Personalization to New Home Theater Projectors

Expanding its Design by Runco Initiative, Runco's D-73d, Q-1500d, SC-50d and SC-60d projectors will now be available with the brand's exclusive FinishPalette customizable design options.

Beaverton, OR - November 3, 2010 - At CEDIA Expo 2010, Runco®, the leading brand in luxury display solutions, unveiled its 3Dimension™ D -73d, QuantumColor™ Q -1500d, Signature Cinema™ SC -50d and SC -60d projectors with a sleek new industrial design called Runco Copenhagen. Today, the company has announced that it is expanding its Design by Runco™ Initiative to include FinishPalette™ offerings for the new projectors.

FinishPalette provides Runco customers a unique level of personalization and customization that reflects their own individual styles and décors. Runco's FinishPalette catalog offers custom color, material and print options. Whether a client chooses to personalize the projector with their own artwork or utilize Runco's combination of signature colors and designs, Runco helps the integrator create a truly one -of -a -kind projector that is a design -focused alternative to ubiquitous, commodity display products which are not aligned with the aesthetic of the luxury home.

Copenhagen FinishPalette options include:
• NCAA® School Team Logos
• Runco ColourPalette™ and FinishPalette Signature Colors
• NFL® team colors
• Glow (whose saturated colors responds to the ambient light)
• Artist Series graphics

Runco's new Copenhagen design is the latest to benefit from Runco's FinishPalette customization options. Inspired by both classic and modern Danish architecture and design, including the influential works of Arne Jacobsen, whose famous Swan Chair set the standard in the late 1950s, and the playful shapes of trend -setting furniture designer Verner Panton. Utilizing a design aesthetic that has been integrated by avant garde furniture designers and luxury furniture retailers, the smooth curves and elegant finishes of Runco's new design fit with a variety of room designs and décor styles: from modern to traditional, from transitional to eclectic. Elegant and unexpected materials, such as glass and vented metal, combine to make a personal statement that's innovative and unique well beyond traditional electronics.

The 3Dimension Series projectors integrate 3D visualization technology that is based on the science of how the human eye and brain process actual depth and dimension in real life. Runco has created a flawless stereoscopic video reproduction that is unlike anything else in the home or private cinema market. As the brightest LED home theater projector available on the market, the Q -1500d maximizes the benefits of Runco's InfiniLight™ lampless LED illumination technology, and pairs it with the QuantumColor's revolutionary technological advancements such as Runco SmartColor™, InstantOn™, and an energy -efficient system that delivers must -see projection performance. In concert with the prowess of the Signature Cinema Series, the Runco SC -50d and SC -60d offer exceptional product performance and provide integrators with a state -of -the -art product that allows them to offer their customers an extraordinary cinematic experience that surpasses even the most renowned public theaters because the product and room are custom built with the finest components to exactly match the owners' specifications.

FinishPalette offerings in Runco Copenhagen design projectors are available now. Pricing varies based on design. Runco's D -73d, SC -50d, SC -60d and Q -1500d projectors are available exclusively through the best dealers in residential A/V - the Runco authorized dealer network. For more information about the FinishPalette catalog, Runco, or to find a local dealer in your area, please visit

About Runco
Founded in 1987 and acquired by Planar Systems, Inc. (NASDAQ: PLNR) in 2007, Runco is a market leader in state -of -the -art projection systems, flat -panel displays, video processors, display walls and other components for the custom consumer market. Runco's display innovations have won numerous awards and citations from the world press. Runco continues to be a pioneer in the custom video display market.

Planar Systems, Inc (NASDAQ:PLNR) is a global leader of specialty display technology providing solutions for the world's most demanding environments. Hospitals, space and military programs, utility and transportation hubs, shopping centers, banks, government agencies, businesses, and home theater enthusiasts all depend on Planar to provide superior performance when image experience is of the highest importance. Founded in 1983, Planar is headquartered in Oregon, USA, with offices, manufacturing partners, and customers worldwide. For more information, visit

Signature Cinema, FinishPalette, InfiniLight, SmartColor, and InstantOn are trademarks of Runco.

All product and company names referred to herein are trademarks of their respective owners.

Jennifer Blasen
Planar Systems, Inc.
(503) 748 -8944
Kimberly Lancaster
Caster Communications
Ryan Gray
Planar Systems, Inc.

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