Dana Innovations announces strategic partnership with AmbiSonic Systems

Dana Innovations to become the exclusive partner to handle worldwide sales, marketing, and order fulfillment under it's Sonance brand.

San Clemente, CA -September 8, 2010 -Dana Innovations, parent company of Sonance, iPort, and TRUFIG, announced today that it has entered into an agreement with AmbiSonic Systems, manufacturer of high end outdoor audio systems, to become the exclusive partner to handle worldwide sales, marketing, and order fulfillment, for the complete AmbiSonic Systems product line under its Sonance brand.


Sonance says the new partnership expands its efforts to align with the top customers in every market by providing invisible, high -performance solutions to the outdoor arena. Outdoor systems that include in -ground subwoofers and small satellite speakers in the landscape and trees, provide performance and coverage superior to those of traditional outdoor speakers, and have become a high -growth segment for the custom installation industry.

"The AmbiSonic Systems product line is a natural fit within our Sonance product portfolio, in aesthetics, quality and performance," said Ari Supran, CEO of Dana Innovations, parent company of Sonance. "AmbiSonic Systems is highly regarded within the industry, offering innovative, cutting -edge design, scalability, and the highest quality sound and construction."

The agreement will take effect October 1, 2010 and Sonance indicates that it will show a next -generation product line at the upcoming CEDIA Expo.

About AmbiSonic Systems
Based in Lake Havasu City, Arizona, AmbiSonic Systems was founded by Jeff Coombs, the inventor of the high -end outdoor audio system and specializes in upscale residential and commercial outdoor loudspeaker systems. By combining a team of talented designers and manufacturing experts, with Coombs' experience and expertise, AmbiSonic has been able to bring forth new and innovative designs and cutting edge products, allowing it to continually set new standards in the outdoor audio arena.

About Dana Innovations
Headquartered in San Clemente, California, Dana Innovations is the parent company of Sonance, iPort, and TRUFIG. The corporation was founded in 1983 by Scott Struthers and Geoff Spencer who started Sonance and introduced the world's first in -wall loudspeaker system to the consumer electronics market. Today, Dana Innovations brands are distributed in 45 countries around the world. Each unique brand offers innovative solutions that harmoniously blend sound with designs favored by leading, architects, interior design professionals, landscape designers, custom integrators, and design conscious clients throughout the world.

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