Capitol Unveils New, High Performance Website

New Capitolsales.com Enhances Speed, Knowledge and Communication With Capitol's Customer Base

EAGAN, MN, July 28, 2010 - - Capitol, the leading consumer electronics distribution source for residential systems and light commercial contractors, as well as retailers and premium incentive resellers, completely revised and re -built its capitolsales.com web site, offering the company's customers an interactive user experience, with multiple opportunities to expand their knowledge base as well as access to feedback from Capitol's sales and technical team.

The new capitolsales.com web site takes full advantage of Web 2.0 possibilities, serving as a rich communications pathway between Capitol and the hundreds of dealers, integrators and installers the company serves.
"The new website comes as a direct result of customer input," says Jeff Kussard, Capitol's Strategic Development Director. "They asked for a simple to navigate, content -rich site that allows them quick and easy access to relevant technical and marketing materials, multimedia training and product demos, and input from Capitol's team of technology experts. It all adds up to an important and highly efficient system for accelerating communications between ourselves and the customers with whom we work every single day."

Capitolsales.com site features a clean, crisp design that visually ties in with the company's recently updated logo. However, what makes the site truly beneficial to the customer base is the technology underneath the surface. The site utilizes a database -driven platform that expedites access to the information they need. The new website offers direct communication between Capitol and its dealers. Company executives will contribute to a blog that addresses all aspects of the residential and commercial sides of technology installation and integration. (A screen capture follows.)

Added Kussard: "We designed the new capitolsales.com has to be the best site of the distribution side of the custom installation business. Of course, we made it easy to learn about the products we offer, but we added - and will continue to add enough information to fill an encyclopedia on the CI market. We won't stop until it is the #1 online resource of its kind."

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About Capitol
Capitol is the leading distribution source for residential systems contractors, retailers, light commercial contractors, and premium incentive resellers who are looking for home theater, telephone, integrated home systems, and commercial A/V products. The company is famous for taking a 360 -degree approach to its business, offering retailers high -quality products at competitive prices, plus hands -on application training, expert technical help and unmatched customer service. Capitol offers hundreds of application -based education courses throughout the year, including filled -to -capacity classes at CEDIA, EH Expo, and other industry events, in addition to "on campus" programs at the company's headquarters as well as the company's web site. For further information, visit the company's web site at www.capitolsales.com, or call 1 -800 -INSTALL (467 -8255). Media inquiries should be directed to Adam Sohmer; Sohmer Associates, LLC; 347 -497 -4965; adam@sohmerassoc.com.

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