Crestron Announces Strategic Partnership with AVAD

Deal with Custom Electronics Distributor Brings Prodigy® and Adagio® to Consumer Market; Raises Demand for Home Control

Crestron, the global leader of the home entertainment and control industry, today announced an agreement to sell select products through AVAD, a leading North American distributor of custom electronics, and its extensive dealer channel. Through this partnership with AVAD, Crestron is now bringing Prodigy® and Adagio® home technology to a new market, reaching millions of consumers, by supplying authorized AVAD dealers with the latest entertainment and control systems. The new promotion and increased consumer market penetration will help broaden awareness and strengthen the demand for custom home installation.


"This partnership is very exciting, not only for Crestron and AVAD, but for the whole industry," states Randy Klein, Crestron executive vice president. "Both companies have tremendous resources and are completely committed to success. With our products and AVAD's sales channels, we are confident we will expand and develop the marketplace and the industry."

Only qualified AVAD dealers will be authorized to sell the select line of Crestron home control products. Crestron and AVAD will evaluate dealers based on available resources and their capability to fully support the line and home owners. Qualified dealers will be required to install their own demonstration systems and complete onsite training offered by AVAD and Crestron.

"Being able to offer Crestron products to our dealer base is an extension of our commitment to provide custom installers with the industry's most innovative products and brands," said Jim Annes, vice president and general manager of AVAD. "As part of our mission to support the unique needs of our dealers, we will provide authorized Crestron dealers with all of the tools and assistance they need to successfully market, sell, install, program and deliver complete client satisfaction."

More details about the product roll out will be forthcoming in the next thirty days. For additional questions, contact Keith Kennedy at Crestron Electronics at kkennedy@crestron.com or Jim Annes at AVAD at jim.annes@avad.com.

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