CONNECTIONS™ addresses business strategies and new technologies that leverage consumer interest in TV Everywhere services

TV Everywhere services are gaining popularity

International research firm Parks Associates reports TV Everywhere services are gaining popularity, with over 40% of U.S. broadband households very positive on these services, which will be a prominent topic at the upcoming CONNECTIONS™: The Digital Living Conference and Showcase.


CONNECTIONS™, hosted by Parks Associates on June 8 -10 at the Santa Clara Convention Center, includes multiple sessions on New Media and Digital Content:

- - TV Everywhere and Online Video
- - Mobile Internet and Cloud Services
- - Trends in User Interfaces
- - TV and Online Video Advertising Metrics
- - DRM, Conditional Access, and Payment Models

"Service providers can use TV Everywhere services to supplement their VOD and interactive services and ameliorate the risk of video cord -cutters," said Kurt Scherf, VP, Principal Analyst, Parks Associates. "The challenge is in building revenues from these services. Only 16% of broadband consumers are willing to pay an additional $5 per month for this service. At CONNECTIONS™, we will discuss the different pricing and business strategies to get the most out of such offerings as well as the impact of new entrants such as Google TV."

CONNECTIONS™ will also feature Scott Birnbaum, VP, Samsung LCD Group, delivering the keynote presentation "TV Technology in the New Age of Consumer Buying."

CONNECTIONS™, in its 14th year, is the premier event for research and analysis of connected home technologies and digital living solutions. CONNECTIONS™ attracts over 600 executives in the connected home industries and is the only event that addresses developments within each industry sector while also focusing on the impact and opportunities for convergence across industries.

Other Event Sessions:

Entertainment Platforms & Value -Added Services
Digital Home Technical Support Services
Digital Lifestyles
Service Provider Innovation
The Service Provider and the Connected Home
Innovations & Investments: Venture Capitalist Insights

Consumer Electronics
Design Elements for Connected CE
Monetizing Connected CE
The Future of the Set -top Box
3DTV
TV Technology in the New Age of Consumer Buying

Home Systems & Controls
Residential Energy Management
Getting Consumers to Care about Home Controls
Business Models for Energy Management
Architectures and Implications for the Home Area Network
Energy Management as a Key Application for Home Controls

For more information, visit www.connectionsus.com or contact sales@parksassociates.com, 972 -490 -1113.

About CONNECTIONS™

CONNECTIONS™: The Digital Living Conference and Showcase, hosted by leading research firm Parks Associates with support from the Consumer Electronics Association (CEA®), is the premier executive event focused on the market developments and growth factors for advanced digital lifestyle solutions.

This unique research -driven executive conference and showcase delivers insight and recommendations for new business models and opportunities in digital media/content, connected consumer electronics, broadband and value -added services, and home systems.

http://www.connectionsconference.com



Media Contact:
Mindi Sue Sternblitz -Rubenstein
Parks Associates
972 490 1113
mindi.sue@parksassociates.com

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