Minicom Digital Signage Appoints New Sales Director for Europe region

Minicom Digital Signage announces this month a new sales representative Diego Barrow, for the United Kingdom, Ireland and Nordic Countries

Jerusalem, Israel (July 23rd, 2009) - Minicom Digital Signage (http://www.minicomdigitalsignage.com/index.htm?PR_diego), the leader in "last mile" player -to -screen connectivity platforms for the Digital Signage marketplace, announces this month a new sales representative Diego Barrow, for the United Kingdom, Ireland and Nordic Countries, which are rapidly growing regions in the Digital Signage market.


"We are delighted to have Diego represent our Digital Signage products (http://www.minicomdigitalsignage.com/av -products.htm?PR_diego) in this territory" said Ronni Guggenheim CEO of Minicom Digital Signage. "Understanding of the market is essential and having Diego fits into our long -term commitment to the UK, Ireland and Nordic countries market, which is strategic for us." "We welcome Diego to the team and look forward to great things happening, as he brings his experience to Minicom's Digital Signage Division". says Dave Haar Managing Director of Minicom Digital Signage North America.

Diego argues that the Digital Signage marketplace is growing by the day. The days of educating organizations as to the difference between DS and pure play AV are "very much behind us", in most markets. This means that the next phase is market ramp up. As a result, critical mass is being accumulated as we speak and this equates to a very exciting time in the industry" says Diego.
Diego worked for a distributor / reseller of Minicom Digital Signage in the UK, and became familiar with the solution's quality reputation through the feedback he received from his end -users.
He envisages being the de -facto standard in DOOH and Minicom Digital Signage's "Last Mile" solutions to the DS marketplace. This means having to be immediately responsive to Minicom's client needs, as well as being able to anticipate them by listening to what the market is demanding.
Diego chose to become part of Minicom's Digital Signage team because of the quality, future proofing and outstanding support, and he believes "my clients will think the same".

For more information about United Kingdom, Ireland and Nordic Countries, please visit our website www.minicomdigitalsignage.com/UK

About Minicom Digital Signage
Minicom Digital Signage is the world leader in the manufacture of advanced multimedia distribution platforms. The company's award winning solutions enable transmitting rich content from a media player to multiple digital displays (http://www.minicomdigitalsignage.com/av -distributors.htm?PR_diego) located hundreds of meters/feet away. They also keep network costs down by reducing equipment and licensing requirements and better preserving your system. Today, over a quarter of a million screens worldwide run using Minicom technology.
Minicom Digital Signage is a private company with over two decades of experience in providing innovative technology solutions, exclusively dedicated to the manufacture of digital out -of -home multimedia distribution platforms. As a result of its success, Minicom was an Intel Capital portfolio company and was selected as a Deloitte Technology Fast 500 company.

For more information:
Gil Raz
Marketing Communication
Minicom Digital Signage
T: +972 2 5359635 F: +972 2 5359700
gil.raz@minicom.com
www.minicomdigitalsignage.com

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