Pre -show Summit at CONNECTIONS™ addresses market challenges for service providers

Pivot Media to host Pre-show Telecom Executive Summit

Parks Associates today announced telecom consulting firm Pivot Media will host a pre -show event Telecom Executive Summit@CONNECTIONS: Digital DNA for Service Providers on the first day of CONNECTIONS™: The Digital Living Conference and Showcase.


CONNECTIONS™, hosted by Parks Associates, will take place June 2 -4, 2009, at the Santa Clara Convention Center. This executive conference and showcase attracts senior executives from all industries associated with the digital home, new media and content distribution, and mobile applications and services.

The summit will be hosted on June 2, prior to the CONNECTIONS™ opening keynote from Glenn Lurie, President, Emerging Devices and Resale, AT&T Mobility and Consumer Markets. Now that Supercomm is delayed until October 2009, this year's CONNECTIONS™ event provides an excellent opportunity for telecom executives to gather in early Summer and chart a future course for the rest of the year and beyond.

"The worldwide market for telco IPTV services will exceed 100 million households by 2013," said Kurt Scherf, vice president, principal analyst, Parks Associates. "Service providers will face numerous challenges in meeting the demands of consumers' digital lifestyles. Pivot Media's pre -show summit will offer an excellent opportunity for carriers to identify these new market challenges."

Pivot Media's Telecom Executive Summit will feature executives from leading telecom carriers. Session topics include experiences in the digital transition, the challenges in becoming a content provider, the applications key to success, and opportunities in the digital home for improving customer relations and growing ARPU.

"We are pleased to host this event at CONNECTIONS™, the ideal environment to discuss new digital strategies for telecom providers," said Bernie Arnason, Managing Partner, Pivot Media. "Telecom executives must possess the right 'digital DNA' to operate in this market, and we have designed the Telecom Summit to ensure companies know how to maximize their opportunities both today and in the future."

Pivot Media's areas of focus include the independent telecom sector, broadband, IP convergence, IPTV, digital media, and broadband wireless. Pivot Media leverages its telecom industry research, analysis, and knowledge base to help clients recognize and maximize business opportunities.

For more information on CONNECTIONS™ and the Pivot Media Telecom Executive Summit, visit http://www.connectionsconference.com and http://www.pivot -media.com or contact sales@parksassociates.com, 972 -490 -1113.

About CONNECTIONS™
CONNECTIONS™: The Digital Living Conference and Showcase, hosted by leading research firm Parks Associates with support from the Consumer Electronics Association (CEA®), is the premier executive event focused on the market developments and growth factors for advanced digital lifestyle solutions.

This unique research -driven executive conference and showcase, hosting close to 1,000 attendees each year, delivers insight and recommendations for new business models and opportunities in digital media/content, connected consumer electronics, broadband and value -added services, and home systems. http://www.connectionsconference.com


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