SNAP AV ANNOUNCES NEW LOOK, NEW PERFORMANCE FOR ITS BINARY™ HDMI CABLE LINE

New line will replace existing certified cables to offer even better performance

Charlotte, NC. -Snap AV has revamped its Binary™ brand HDMI cable line to meet the evolving performance needs of the changing consumer electronics world. All models in the line are certified to HDMI 1.3 specifications and include features such as copper conductors, multi -layer shielding and gold -plated connectors.


"We know consumers are always looking for the next trend to keep up with tomorrow's technology. That's why our new cables are certified all the way up to 1440p, in many lengths," says Jay Faison, President of Snap AV.

"It's not just performance that the end user is looking for. Not only did we put a lot of development into the performance of the cable, but we also spent a lot of time on the outside. When our dealers install a home theater system into a client's living room, sometimes aesthetics are as important as performance. The high quality materials of our cables reflect the high quality performance."

With various features such as die -cast metal connector heads and tightly -woven nylon sheathing, the HDMI 1.3 line offers a distinctly high -end cable that will also stand up to any job.

"Our new line of 1.3 is really a big upgrade in durability, construction, and performance over our existing line. The feedback we have received from our dealers over the last six months was phenomenal. With this product, custom installers can offer their clients features that you don't typically see in a cable at this price point," Product Manager Mark Piernick states.


ABOUT SNAP AV: Located in Charlotte, NC., Snap AV manufactures and sells its own product lines directly to the audio/video custom installation trade The lines currently include Episode™ Speakers, Dragonfly™ Film Screens, Strong™ Mounts & Lifts, Binary™ Cables, Old Camden™ Furniture and Wirepath™ Structured Wiring

Media inquiries: Erin Bowman
(704) 909.5813 or bowman@snapav.com
Consumer inquiries: Snap AV
(866) 424.4489

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