AVAD Teams Up with Optoma

America's Leading Distributor of Custom Home Electronics Adds Digital Projector and Display Manufacturer to Roster of Best Brands

Van Nuys, Calif. -August 30, 2007 -AVAD LLC, America's leading distributor of custom home electronics, announced today that the company has entered into a distribution agreement with Optoma Technology, Inc., a leading manufacturer of digital projection and display devices.


Effective immediately, AVAD will distribute Optoma's HD8000 and HD81 -LV home theater projectors at each of the distributor's 37 locations. The Optoma HD8000 is a 1080p DLP® projector with studio -grade resolution, offering an all -around, high -quality display experience for home theater enthusiasts. The Optoma HD81 -LV is a distinctive two -piece projection system that includes a native 1080p projector with 2500 lumen peak output and a studio -grade video processor.

By partnering with AVAD, Optoma now has access to the AVAD network of over 9,000 dealers, enabling the company to broaden its reach within the custom installation market and insuring their products are exposed and available to dealers promptly and earnestly.

"Optoma is well -known for their high -quality displays and projectors," said Bob Gartland, president of AVAD. "We are confident our dealers will appreciate the addition of their innovative products to our roster of best brands, which will provide greater flexibility when choosing and designing systems for their customers."

AVAD will serve as a supply chain partner to distribute the Optoma models, creating a go -to market plan that focuses efforts locally to build brand presence among electronic system contractors across the United States. In addition, AVAD will provide dealers with Optoma product training, complete technical support and fast and easy access to inventory at locations across the country.

"This partnership between AVAD and Optoma is a great opportunity for our company and products," said Otto Kong, president of Optoma Technology, Inc. "With AVAD's strong dealer base, Optoma's high -definition display products will fit in perfectly with their best brands. As Optoma grows in the custom home electronics market, distributors like AVAD with their service and support systems make an ideal fit."


In Brief: Release Summary

• AVAD will distribute Optoma's HD8000 and HD81 -LV projectors at all 37 AVAD locations.
• The Optoma HD8000 is a native 1080p DLP home theater projector with studio -grade resolution, offering an all -around, high -quality display experience for home theater enthusiasts.
• The Optoma HD81 -LV is a distinctive two -piece projection system that includes a native 1080p projector with 2500 lumen peak output and a studio -grade video processor.
• By partnering with AVAD, Optoma now has access to AVAD's network of over 9,000 dealers, enabling the company to broaden its reach within the custom installation market.
• AVAD dealers will benefit from the addition of Optoma projectors to the AVAD roster of best brands, giving them greater flexibility when choosing and designing systems for their customers.


About Optoma

Optoma Technology, Inc. is an award -winning developer of projection and digital display products for business and home. The company manufactures multimedia projectors for mobile users, fixed installations and home theaters, as well as HD displays. Optoma products combine superior image processing technologies with exceptional engineering and innovation to deliver images that are bright, crystal clear, and finely tuned for tone and color. Optoma products are sold through the company's global network of pro AV dealers, major consumer electronics retailers and Internet resellers.

For more information, visit www.optomausa.com.



About AVAD, LLC

AVAD, LLC, a wholly -owned subsidiary of Ingram Micro, Inc., is the most complete home integration solutions provider in the United States. Its in -depth technology offering of the most trusted brands and progressive continuing education programs provide all the support necessary to design and implement complete home electronic systems solutions. AVAD stocks products for home theater, lighting controls, distributed audio/video, central vacuum, and more. AVAD also provides just -in -time delivery from each of its 37 locations nationwide.

AVAD is dedicated to dealer education, training and skill advancement, as evidenced by AVAD University's over 450 online and classroom continuing education classes held each year.

By partnering with CEDIA for key industry training courses such as Installer Level I and II Certification, Designer Boot Camps and Home Theater Workshops, AVAD is unparalleled in its commitment to the betterment of the industry and the dealer's bottom line.

AVAD exemplifies this concept with the Dealer to Builder (D2B) program, which links highly -trained and qualified members of its 9,000+ dealer corps with homebuilders across the United States to outfit new homes with in -demand, cutting -edge electronic systems.

Product lines that AVAD distributes and supports include: Product lines that AVAD distributes and supports include: Acme Brackets, APC, Aprilaire, Artison, Atlantic Technology, Belden, Bose, Carlon, ChannelPlus, Chief, Coleman Cable, , H -P Products/Dirt Devil Central Vacuum Systems, D -Link, Draper, Dymo/RhinoPRO, Encore!, Escient, Fujitsu, Gefen, Goo Systems -Visual Reality, Inc., Harman Kardon, InFocus ScreenPlay, iPort, JVC Professional Products Company, Key Digital, Labor Saving Devices, Lutron, Marantz, Middle Atlantic Products, Inc., Midlite, MuxLab, NetStreams, Niles Audio, Niveus Media, OmniMount, OnQ Technologies, OpenHouse, Optoma, Panamax, Panasonic Phones, Peerless, Philips, Polk Audio, PROconnect, ProFlex, RTI, Rockustics, Samsung, Sharp, SharpVision, Spaun USA, Terk, Toshiba, Universal Remote Control, Velodyne and more.

In July 2005, AVAD was acquired by Ingram Micro, Inc., making its parent company the leading distributor for solution providers and custom integrators serving the fast -growing consumer electronics and home automation markets in the United States.

For more information about AVAD, visit www.avad.com.

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