The Retractable, ISF-Certified Supernova Flex Continues dnp's Award-Winning Legacy

COSTA MESA, CA - August 16, 2007 - dnp denmark, the world's leading supplier of optical projection screen technology and developer of the first -ever screen that allows viewing in brightly lit environments, will showcase the revolutionary Supernova Flex Screen during CEDIA EXPO 2007 Sept. 5 -9th in Denver, Colorado. The Supernova Flex Screen is a retractable, motorized version that blends effortlessly into any environment and disappears into a stylish wall mounted enclosure when not in use. Setting new standards in front projection, the Supernova Flex Screen delivers the ultimate widescreen experience outside the confines of a traditional dark room.

Like the original fixed Supernova One Screen, the Supernova Flex Screen delivers up to ten times higher contrast and two times brighter images than standard front screens. The technology used to develop Supernova is based on a revolutionary high -contrast filter that allows the projected image to be reflected from the screen, effectively absorbing incident light from other angles such as windows and room lighting. As a result, the screen is virtually unaffected by ambient light.

"The Supernova Flex Screen offers the best of both worlds," stated Manfred Freiberger, senior account manager for dnp USA. "It provides the superior image quality of optical rear projection with front screens' minimal space requirements and ease of installation."

dnp's Supernova Flex Screen opens vast new opportunities for display solutions in environments with ambient light such as living rooms, which is more and more becoming the favorite spot for movie -watching. At the push of a button, a fast motor allows the screen to drop down and also retract into its elegant housing. The cover of the wall mounted enclosure is removable and replaceable, and is offered in a variety of elegant finishes including black, white, silver -grey aluminum, blond maple and cherry wood. The cover also comes in a special stainable surface that can be painted to match any décor.

Among the finest screens in the market, dnp's latest Supernova releases (Supernova Flex, Supernova Epic and Supernova Infinity) have been certified by the Imaging Science Foundation™ (ISF) for their outstanding image quality. This means the product exceeds the high -quality benchmarks that define the best video performance available for consumers. With a half gain of 82 degrees, the widest in the industry, this screen provides full 180 degrees viewing. The Supernova Screen combines neutral color reproduction and uniform image quality with extremely high contrast ratios and superior black levels. Supernova is versatile because it can be used in high ambient light environments but also is a perfect fit in a high end home theater.

Compatible with all standard projectors, the dnp Supernova Flex Screen is now available in 4:3, 16:9 and Cinemascope formats in sizes up to 120". dnp's Supernova Screens provide an unparalleled widescreen viewing experience that far surpasses that delivered by flat panel displays.

During CEDIA EXPO 2007, the Supernova Flex will be demonstrated at dnp booth #430. dnp will also showcase the revolutionary Supernova Epic, a new curved screen that combines superior Supernova optical screen technology with a masking system to bring a sweeping cinematic experience into the home; and the new fixed Supernova Core, an easy to assemble frame -mounted version that provides all the benefits of Supernova technology without a large investment.

Talking Points:
• dnp brings the revolutionary Supernova Flex Screen to CEDIA EXPO 2007.
• The Supernova Flex Screen is a retractable, motorized optical front projection screen.
• It delivers up to ten times higher contrast and two times brighter images than standard front screens.
• dnp's revolutionary technology allows Supernova Flex to be viewed in environments with ambient light.
• Supernova Flex has recently been certified by the Imaging Science Foundation™ (ISF) for its outstanding image quality and superb color reproduction.
• Supernova Flex will be showcased at dnp's CEDIA EXPO 2007 booth #430.

About dnp denmark

dnp denmark is the screen production center for Dai Nippon Printing Co. Ltd., one of the world's largest printing and media companies. dnp laboratories benefit from more investment in research and development than any other screen supplier, having pioneered every major development in optical projection technology for over a decade.

dnp USA is the North American branch of the company, headquartered in Costa Mesa, California. All of the Supernova Screen products are stocked and produced locally. As a market leader, dnp provides its dealers with the best technical support and with some of the most innovative sales and marketing tools within the screen industry.

For additional information about the award -winning dnp Supernova Flex Screens, please visit

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