snom technology Announces Launch of International Partner Program for Distributors and VARs

Program provides snom and its partners with the necessary tools to provide snom customers worldwide with an optimal level of service

BERLIN, GERMANY and DALLAS - July 23, 2007 - snom technology, developer and manufacturer of Voice -over -IP (VoIP) telephones, today announced the launch of its partner program for distributors and value -added resellers (VARs). The purpose of this program is to give snom and its partners the necessary tools to provide snom customers worldwide with an optimal level of service.


With this program, snom distributors will be classified into three categories (distributors, gold distributors, platinum distributors) dependent upon their capabilities in selling snom VoIP phones in various system configurations:

• Distributors will receive a Web page listing and second level support.
• Gold distributors will receive the same benefits as distributors and will also take part in special annual training sessions and receive industry -specific marketing support.
• Platinum partners will receive the same benefits as gold distributors and also have access to direct technical support.

All partners will have access to firmware updates before their official release and to new products while they are still in the beta phase. VARs will be classified as either registered or certified.

"We have had plans to strengthen partnerships with our resellers for quite some time. This program will help to establish clear prerequisites for partners interested in working with snom," said Michael Knieling, CFO and executive vice president of marketing and sales for snom. "In the end, the result will be higher transparency for our customers as well as for specialist dealers and system integrators in regards to the capabilities of our distribution partners."

Partners will attend regular annual training sessions. For the remainder of 2007, training sessions are scheduled to take place in Berlin; Dallas; Johannesburg, South Africa; Madrid, Spain; Montreal; Rome; and Toronto. snom will also offer training, including tests, for distributors and specialist dealers through Webinars.

For additional information on how to become a snom partner, please visit http://www.snom.com/web/en/snom_partner.html.

snom will be exhibiting at IP Sizzles 2007 in Dallas, July 23 -26. Additional information on IP Sizzles can be found at www.abptech.com/ipsizzles2007.

About snom
snom technology AG develops and manufactures Voice -over -IP (VoIP) telephones and related equipment based on the IETF open standard, SIP (Session Initiation Protocol). Recognized for its high quality, customizable and cost -effective business solutions, snom is also differentiated by the company's 10 -year history in the VoIP industry, and its dedication to high security standards. All of snom's software exists in the firmware on the phones - making it easier for users to download updates and new features. snom customers benefit from the interoperability and flexibility that the snom telephones offer, including plug and play integration and universal compatibility with any SIP -based telephony platform. Additional information on snom can be found at www.snom.com.

Press Contacts
Christian Baier
snom technology, AG
+49 30 39833 -106
Baier@snom.de

Maja Schneider
PR for Information Technologiy
+49 30 79708771
info@majaschneider.de

Kristen Keller
MRB Public Relations
732 -758 -1100
kkeller@mrb -pr.com

Tiffany Richardson
MRB Public Relations
732 -758 -1100
trichardson@mrb -pr.com

# # #

Featured Product

Octava -4K UHD Video Over LAN Matrix Switch. Video Wall Processor

Octava -4K UHD Video Over LAN Matrix Switch. Video Wall Processor

The Octava PRO DSX is a simple to use, powerful video distribution solution designed to deliver HD video including 4k UHD from multiple sources to multiple displays. The PRO DSX also functions as a Video Wall processor to create n x m video walls. The PRO DSX delivers HD video over standard CATx LAN cables allowing for simple integration in virtually any infrastructure. The PRO DSX was specifically designed for ease of use for residential installations and engineered for scalability to accommodate large video distribution systems such as education, corporate , and hospitality applications. Easy to configure and customize for your video system - Build virtually any size video matrix switch system. The Pro DSX is a scalable platform enabling easy system growth. Simply add PRO DSX TX for each video sources required and a PRO DSX-RX per display. Video Wall Support- The PRO DSX features a built-in video wall processor that enables you to create custom video walls.