Chicago Condo Buyers Get Wired with Smarter Homes, Tech Tools and IT Concierge

Select Chicago condominiums are incorporating new tech features into their communities that will make buyers' lives easier.

Friday, June 1, 2007


FOR: Mandarin Oriental Tower, Chicago Sunrise Development Group
Rokas International

CONTACT: Amanda Shawaluk, ashawaluk@taylorjohnson.com
Kim Manning, kmanning@taylorjohnson.com
312 -267 -4513

FOR IMMEDIATE RELEASE:

Chicago Condo Buyers Get Wired with
Smarter Homes, Tech Tools and IT Concierge


A dead cell phone and no charger. A personal PC that freezes up. A stereo system that won't produce sound. These technical inconveniences are enough to make you want to bang your head against a wall. While solving such solutions is inevitably a hassle, such headaches will soon be a thing of the past as developers of select condominiums are incorporating new tech features into their communities that will make buyers' lives easier. While such offerings may seem like luxury features today, it may not be long before homeowners question how they ever lived without them. Below are just a few of the tech tools on display at area developments.

On -call IT Concierge
Known for its legendary hotel service, Mandarin Oriental knew the residents and hotel guests of its 75 -story Mandarin Oriental Tower, Chicago, the hotel operator's first property in the Midwest, deserved the highest level of dedicated IT service. Thus, it created an on -site IT Concierge. While only a handful of hotels in the world offer an IT Concierge, Mandarin Oriental Tower, Chicago marks the first hotel and condominium residence to have an on -call IT Concierge.

"Technology is an integral part of both business and personal life, yet few people know what to do when something goes wrong," said Chris Kenny, chief financial officer of Palladian Development, developer of Mandarin Oriental Tower, Chicago.
"Minutes can feel like hours when a computer is locked or you can't access your email," continued Kenny. "But at Mandarin, residents and guests won't have to worry about these inconveniences as immediate help is just a phone call away."
At Mandarin Oriental Tower, Chicago, the on -site IT Concierge will provide technical support for cell phones, PDAs, PCs and home theatre equipment. The IT Concierge will also be available for consultation regarding new IT products and purchases in addition to supplying temporary IT equipment to accommodate residents when maintenance is needed.
Located at 210 N. Stetson St., one block east of Michigan Avenue and one block north of Millennium Park, the building offers 250 Mandarin Oriental hotel condominiums and 250 residential condominiums. Hotel condominiums range from 552 to 3,600 square feet and offer one to two bedrooms and one to two baths. Residential condominiums range from 762 to 13,000 square feet and feature one to four bedrooms and one to four baths. Depending on the unit, prices range from $577,000 to $12 million. The building recently received a No. 1 ranking in Robb Report's Best of the Best 2007 issue for best hotel residence.

The Pure Portal
Technology will also play a key role in day -to -day life at Pure, a new 13 -story, contemporary condominium midrise located at 24 S. Morgan St. in the West Loop by Sunrise Development. Residents will be able to access information on the community and surrounding area at the click of a mouse, via Pure's E -community, a virtual resource for residents.

Suzy Grossman, director sales and marketing for Sunrise Development noted that the E -community will house the latest information from the condominium association. Residents can also find contact information for utilities and the neighborhood's cultural diversions, such as art galleries, clubs and restaurants.
"Whether logging in at home or at work, or even via their Blackberry while riding the el, residents can use this online resource to pick out dinner with access to the West Loop's restaurant menus," said Grossman.
Pure, a glass, concrete and steel structure comprised of 68 condominiums and 5,000 square feet of first -floor retail space offers one - to three -bedroom homes, which range in size from 679 to 1,969 square feet. Remaining residences range in price from $245,000 to $760,000. They feature one to two baths, floor -to -ceiling windows and private balconies.

Smart Home
At 2100, a timber -loft condo conversion adjoining a new -construction high rise by Rokas International at 2100 S. Indiana in the South Loop, a technology -enhanced lifestyle will come standard. A "Smart Home" remote is included in all residences in the building, which will allow homeowners to control lighting, as well as media, from a touch -screen that can be carried around the home.
"Buyers at 2100 will find themselves unexpectedly ahead of the technology curve," said Andrius Augunas, founder and principal of Rokas International.

Via their "Smart Home" remote, homeowners at 2100 will be able to enjoy practical conveniences, such as shutting their lights off from bed as well as more advanced settings, such as pre -programming their lighting and music for entertaining guests.
"The demand for 'Smart Home' technology is only going to increase as will its installation costs, so it makes sense for buyers to take advantage now of the technology features we include at 2100," noted Augunas.
Constructed with a modern look of glass and steel, homes in the highrise are available in one to three bedrooms and start from $199,900. The loft homes, which feature exposed brick and timber, will be available in studio, one -bedroom and two -bedroom layouts, starting from $174,000. All homes in both the condominium tower and the loft midrise feature a balcony or terrace, per plan.
For more information on Mandarin Oriental Tower, Chicago, visit the sales center at 160 N. Stetson, call 312 -540 -1515 or log onto www.mandarinorientaltower.com; for more information on Pure, visit the sales center at 1021 W. Adams, call (312) 733 -9600 or visit www.livepurechicago.com; for 2100, visit the sales center at 2100 S. Indiana, call 312 -277 -2100 or visit www.2100condos.com.
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Editors: Prices are subject to change. For current pricing information or to schedule an interview, call Taylor Johnson Associates at (312) 245 -0202.

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