TECHNOLOGY HEAVYWEIGHTS STRENGTHEN KEY PALME INSTALL SECTORS

Install Middle East, the cutting edge AV installation and integration technology sector of the PALME Middle East show, has received a major boost with the confirmation of several major new exhibitors.

Show organisers IIR Entertainment & Installation Technology Group say that the addition of companies such as Bose, Crestron and Opus Technologies to the exhibition roster will have implications not only for residential/lifestyle enhancement, but also in the commercial world.


These are joined by Visionaire, who supply advanced audio visual and communication solutions to major commercial projects, and architectural lighting giants, Lumasense.

Lumasense represents the leading North American manufacturers of LED products for architectural and entertainment applications. They will be exhibiting, high -intensity, ultra -efficient Color Blast wall washers, as well as unique and versatile video screens products from Color Kinetics, Inc. Lumasense will also be demonstrating other video and A/V products from iLight Technologies and Permlight Products, Inc., as well as showing products from Lightspace Corporation, who manufacture interactive LED surfaces for a variety of commercial and entertainment applications.

Said Lumasense's Mike Kanaan, "PALME Middle East has matured into an important show. We look forward to using it as a showcase to expose our premium lighting products to both the architectural and entertainment sectors, and to becoming involved in the lighting seminars."

Opus Technologies arrive at the Dubai International Exhibition Centre having recently supplied Oceana - The Palm Jumeirah with the latest smart audio and video home technology.

Their award -winning Opus 500 multi -room entertainment system will be included in each of the 644 luxury apartments and will provide the ultimate in contemporary living, providing stunning high -performance hi -fi throughout the home at the touch of a button.

Comprised of seven stylish residential buildings, the development will be located on the Palm Jumeirah, Dubai, UAE, and is being developed by Seven Tides Ltd., and marketed by Asteco Property Management. In line with the innovative nature of The Palm, Oceana will boast a luxurious standard of living for its clientele, a factor enhanced by the inclusion of sophisticated home automation systems such as the Opus 500.

Bose are another company happy to be exhibiting, since the event coincides with the regional launch of 18 variants of products aimed at the commercial audio installation market.

These products include new and unique foldback speakers, entry level surface mount speakers, high SPL flush mount / ceiling speakers as well as new control systems and amplifiers.

John Dodson, general manager of Bose Middle East and Africa for the past 13 years, commented, "Bose is now able to supply a turnkey solution for any audio installation; and where better to shout about it than PALME, the region's biggest and best audio -visual exhibition."

Included in the exhibit wil be some of their proprietary design tools including Modeler® and Auditioner® the Bose proprietary computer aided design / verification tool. Explained Asad Lalani, Manager, Design Services and Training for Bose MEA, "Auditioner is an amazing tool which not only helps the system designer verify his design, but also allows others involved in a project to be part of the design refinement process by listening to the proposed system before it is installed, using a special processor and playback system."

Said IIR Group Exhibition Director, Darren Brechin, "The commitment by these heavyweight companies not only strengthens the sectors in which they are predominant, but further underlines the value they perceive in reaching new markets by their participation at PALME."

PALME 2007 will take place at the Dubai International Exhibition Centre from May 20 -22.


Ends

Further information contact:

Jerry Gilbert
JGP Public Relations
Tel: +44 1707 258525
Mob: +44 7770 233091
Fax: +44 1707 267140
E: jerry.gilbert@ntlworld.com

Angelina Stojsavljevic
Group Marketing Manager, IIR
Tel: +971 4 4072535
Mob: +971 50 6762753
Fax: +971 4 3364006
E:angelina.s@iirme.com

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