Anchor Bay Provides Precision Video Scaling™ for Arcam's DiVA DV137 Universal DVD Player

Anchor Bay Technologies, Inc. today announced that its ABT1010 Precision Video Scaling™ technology - part of its Video Reference Series™ (VRS™) - has been chosen by Arcam for use in its new DiVA DV137 1080p, up-scaling universal DVD player.

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Anchor Bay Provides Precision Video Scaling™ for Arcam's DiVA DV137 Universal DVD Player

VRS Scaling Technology Delivers 1080p Output While Speeding Time to Market

CAMPBELL, Calif. - Oct. 23, 2006 - Anchor Bay Technologies, Inc., a leading supplier of video processing semiconductors (ASICs) and systems, today announced that its ABT1010 Precision Video Scaling™ technology - part of its Video Reference Series™ (VRS™) - has been chosen by Arcam for use in its new DiVA DV137 1080p, up -scaling universal DVD player.

The DV137 is Arcam's pioneering universal DVD player, which supplies high -resolution pictures direct to the display using its HDMI output, bypassing the low -cost scaling chips inside most of today's digital video displays. Powered by Anchor Bay's ABT1010 scaling engine, the DV137 up -converts standard -definition (480p, 576p) formats from the DVD decoder and outputs any resolution from VGA (640x480) to 1080p (1920x1080), with multiple standard and custom aspect ratios.

"No other scaling solution can match the ABT1010's outstanding reference quality performance, up to 1080p, at such an extraordinary value," said Charlie Brennan, CEO of Arcam. "We also found the ABT1010 chips easy to install and configure, allowing us to speed up the DV137's time to market."

Anchor Bay's ABT1010 scaling engine is based on proprietary video scaling technologies that can independently scale an image horizontally and vertically to achieve outstanding picture quality for today's high -resolution video displays. The ABT1010 is completely flexible, accepting 480p/576p formats and outputting any resolution from VGA (640x480) to 1080p (1920x1080) with no ringing or other artifacts often found in lesser -quality scaling engines.

"Anchor Bay is honored that Arcam has chosen our ABT1010 scaling engine over other available solutions," said Craig Soderquist, CEO at Anchor Bay. "Our Precision Video Scaling technology is the reference standard for up -converting standard -definition video from DVD players to higher -definition formats, including 1080p, and is a perfect complement to the audio/video quality already available on the DV137."

Anchor Bay's Precision Video Scaling is but one of the video processing solutions marketed under the VRS umbrella. Other VRS brand technologies include Anchor Bay's RightRate™, AutoCUE -C™, Precision AV LipSync™, and the new Precision Deinterlacing™ technology.

For more information on Anchor Bay, please visit www.anchorbaytech.com.

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About Arcam
Arcam designs and manufactures award -winning hi -fi and home cinema equipment from its headquarters just outside Cambridge, and is the U.K.'s market leader in quality CD and DVD, providing some of the world's finest DVD, hi -fi, and home cinema technology. Please visit Arcam on the Web at www.arcam.co.uk.

About Anchor Bay Technologies, Inc.
Anchor Bay designs and manufactures advanced digital semiconductor and system -level solutions for next -generation digital television and high resolution digital video products. The company's proprietary Video Reference Series™ (VRS™) technology allows Anchor Bay to offer a wide range of advanced video processing solutions, including: Precision Video Scaling™, Precision Deinterlacing™, Progressive Reprocessing™, color correction, detail enhancement, and noise reduction that greatly improve image quality on a variety of video displays including large screen HDTV home theater systems.

Anchor Bay makes its VRS technology available to both OEM customers via its powerful series of semiconductor devices and end users through the inclusion of VRS in its award winning DVDO iScan line of video processing systems. The company has built its reputation as the industry's reference and continues to innovate leading -edge video technologies that will enable current and next generation ICs and systems to deliver reference -quality image quality across a wide range of displays and sources. Privately held, Anchor Bay maintains its headquarters in Campbell, Calif.

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